Last Update: 25/01/2026
1. What Are Cookies?
A “cookie” is a small text file composed mainly of letters and numbers that is downloaded to your device when you visit a website. Cookies allow a website to recognize your browser, store preferences, analyze trends, and enhance the user experience by making websites more user-friendly, efficient, and secure.
Toffeeweb uses a variety of cookies to support its functionality and improve user experience. In this Cookie Policy, we refer to both cookies and similar technologies (such as tracking pixels, web beacons, GIFs, and JavaScript) simply as “cookies.”
For more information on cookies and how to manage them:
- All About Cookies: https://www.allaboutcookies.org
- Your Online Choices: http://www.youronlinechoices.com/
2. Types of Cookies We Use
2.1 Session vs. Persistent Cookies
- Session cookies: Temporary and automatically deleted when you close your browser
- Persistent cookies: Remain stored on your device for a specified period to recognize your browser on return visits
2.2 Cookie Categories & Legal Basis
| Cookie Type | Purpose | Legal Basis | Your Control |
| Essential Cookies | Required for basic website functionality (security, navigation) | Legitimate Interest | Cannot be disabled |
| Functional Cookies | Remember your preferences (language, settings) | Legitimate Interest | Can be disabled |
| Analytics Cookies | Help us understand website usage and improve performance | Legitimate Interest | Can be disabled |
| Marketing/Advertising Cookies | Show relevant ads and track affiliate referrals | Consent Required | Can be disabled |
| Unclassified Cookies | Currently under review and being categorized | Being assessed | Contact us to opt-out |
2.3 Third-Party Cookies
We work with third-party providers who may place cookies on your device:
- Analytics providers (e.g., Google Analytics)
- Advertising networks (e.g., Google AdSense)
- Affiliate tracking systems
- Social media platforms
Important: These third-party cookies are subject to their respective privacy policies. Toffeeweb does not control how these third parties handle your data.
3. Your Consent & Cookie Management
3.1 When We Need Your Consent
Essential & Functional Cookies: We use these based on our legitimate interest to provide and improve our service.
Marketing/Advertising Cookies: We only use these with your explicit consent, which includes:
- Advertising and retargeting cookies
- Affiliate tracking cookies
- Social media tracking pixels
3.2 Managing Your Cookie Preferences
Current Status: We are in the process of implementing a comprehensive cookie management banner. Until this is available, you can manage your preferences through:
Browser Settings
Configure your browser to:
- Accept or reject all cookies
- Accept cookies on a case-by-case basis
- Block third-party cookies specifically
- Automatically delete cookies when closing browser
3.3 Popular Browser Cookie Settings
Chrome: Settings → Privacy and Security → Cookies
Firefox: Options → Privacy & Security → Cookies
Safari:Preferences → Privacy → Cookies
Edge: Settings → Cookies and Site Permissions
Contact-Based Management
Email us at contact@moveup.media to:
- Opt out of marketing/advertising cookies
- Request information about specific cookies
- Exercise your data protection rights
Third-Party Opt-Outs
- Google Ads: https://www.google.com/privacy_ads.html
- Industry-wide: http://www.youronlinechoices.com/
3.4 Withdrawing Consent
You can withdraw consent for marketing cookies at any time:
- Browser settings (immediate effect)
- Contact us at contact@moveup.media
- Third-party opt-out tools (links above)
Withdrawing consent will not affect the lawfulness of processing before withdrawal.
4. Specific Cookies We Use
4.1 Essential Cookies
- Session management: Keep website functionality working
- Security cookies: Protect against fraud and security threats
- Load balancing: Ensure optimal website performance
4.2 Functional Cookies
- Language preferences: Remember your language choice
- Display settings: Theme, layout, accessibility options
- Regional settings: Currency, time zone, local content
4.3 Analytics Cookies
- Google Analytics: Website traffic and usage analysis (anonymized)
- Performance monitoring: Page load times, error tracking
- User behavior: Heat maps, scroll tracking (anonymized)
4.4 Marketing/Advertising Cookies
- Display advertising: Show relevant ads across the web
- Affiliate tracking: Track referrals to partner sites
- Retargeting: Show ads based on your interests
- Social media: Enable sharing and social features
5. International Data Transfers
Some cookies may involve transferring your data outside your country of residence:
- Adequacy countries: EU-approved countries with adequate protection
- Standard Contractual Clauses: EU-approved contracts for other countries
- Your rights: Contact us for information about specific transfers
6. Impact of Disabling Cookies
| Cookie Type | Impact if Disabled |
| Essential | Website may not function properly; security features disabled |
| Functional | Need to re-enter preferences on each visit |
| Analytics | No impact on browsing; may limit our ability to improve the site |
| Marketing | Still see ads, but less relevant; affiliate tracking disabled |
7. Data Retention Periods
| Cookie Type | Retention Period |
| Session cookies | Deleted when browser closes |
| Functional cookies | 12 months |
| Analytics cookies | 24 months (Google Analytics default) |
| Marketing cookies | 13 months or until consent withdrawn |
| Unclassified | Under review; contact us for specifics |
8. Your Privacy Rights
Depending on your location, you may have rights including:
- Access: Information about cookies we use
- Rectification: Correct inaccurate information
- Erasure: Delete your data and cookies
- Portability: Receive your data in structured format
- Object: Object to certain types of processing
- Withdraw consent: For marketing cookies
To exercise rights: send your inquiry to contact@moveup.media
9. Legal Compliance
This Cookie Policy is designed to comply with applicable data protection laws including:
- EU General Data Protection Regulation (GDPR)
- ePrivacy Directive (Cookie Law)
- Local data protection laws where applicable
Note: As a company with international operations, we apply high privacy standards globally to ensure consistent protection for all users.
10. Updates to This Policy
We may update this Cookie Policy to reflect:
- Changes in our cookie usage
- New legal requirements
- Improvements to our services
- Feedback from users and regulators
Notification methods:
- Updated “Last Modified” date
- Website notice for significant changes
- Email notification where contact information is available
11. Contact Information
Questions about this Cookie Policy?
Email: contact@moveup.media
Subject: Cookie Policy Inquiry
Commitment: We are committed to transparent cookie practices and will implement enhanced cookie management tools in the near future. This policy ensures compliance with international data protection standards while we develop these improvements.