Column Manchester United looking to sign “former Everton flop” for £45M Amdist transfer rumours that Manchester United are looking to sign "former Everton flop" Moise Kean for around £45M, here's a look at our updated bio-profile of his time in England with The Blues. Michael Kenrick 12 July 2025 68comments (last) If there was a feeling that Everton's failure to adequately replace Romelu Lukaku was becoming more acute following a 2019 pre-season programme that yielded just three goals in seven matches, the unease was lessened significantly with the recruitment of Moise Kean from Juventus in early August. Just 19, Kean was regarded as one of the hottest young prospects in the European game so the switch to Goodison Park raised more than a few eyebrows but it was reported that he turned down interest from the likes of Arsenal and Manchester United – themselves in the process of trying to offload Lukaku, because of the guarantee of first-team football at Everton. Born in Vercelli, Italy, to Ivorian parents, Kean joined Juventus when he was 10 following spells in the youth setups at Asti and Torino. 24 goals in 25 games in the 2015-16 season for Juve's academy signalled his promise as he prepared to make the step up as a professional and he would make his senior bow in November 2016 at the age of 16 years and 23 days, replacing Mario Mandžukić in a 3-0 win over Pescara in Serie A to become the youngest debutant in Juventus history. He would make 35 appearances in the Italian league over the next three seasons for Verona on loan and for Juventus, scoring seven times for the "Old Lady" (the first of which establishing him as the first player born in the 2000s to score in Europe's five big leagues), while also becoming a full Italy international, earning three senior caps and scoring two goals. Quick, tenacious, and physically strong, Kean is naturally right-footed with a preference for playing as centre-forward but versatile enough to operate as a second, left-sided forward or winger. Described as having Marcus Rashford's mobility with the physique of one of his playing idols Mario Balotelli, known in particular for his great pace, trickery, strength and ability to pop up in front of goal. His arrival at Everton, two days after the signing of 23-year-old Jean-Pilippe Gbamin from Mainz, was another illustration of the youth-focused recruitment strategy being employed by Marco Silva and Marcel Brands. There were initial suggestions that Juventus would require a buy-back option in the terms of the deal but Everton eventually were believed to have negotiated a first option for the Italian club on Kean should the Blues decide to sell him in the future. Kean's integration into Silva's side was measured by the Portuguese, who had to balance the imperative to get 2019-20 off to a good start with the need to blood his young new signing. Sparse displays as a late substitute meant that the Italian struggled for the amount of game time he needed in which to really settle into the rigorous demands of the Premier League. In November 2019, with only two starts and no complete games in a Blue shirt, he was disciplined for turning up late to a team meeting for a second time — being dropped altogether from the squad that secured a rare away win at Southampton — while, on the field, scoring goals proved to be especially difficult in an Everton side that was struggling across the board and which had dropped into the bottom three by the first week of December 2019. Silva paid for the poor run with his job and was replaced temporarily by Duncan Ferguson, who handed Kean the ignominy of being substituted only 17 minutes after coming on as a sub himself in an away game at Manchester United. Caretaker boss Ferguson blanked Kean as he trudged off the pitch and the 19-year-old walked straight down the tunnel. Some pundits rounded on Ferguson for his treatment of the young Italian, who had still not scored for the club. “Sometimes in football you have to think about the human part. He’s destroying this young boy’s confidence. He doesn’t even shake his hand,” said John Arne Riise. “Give him a hug – he’s a young boy. That is the worst thing you can do for any player but especially a young boy who doesn’t speak the language very well. He destroyed that young player.” Defending his decision, Ferguson said: “I was just doing it for fresh legs. Unfortunately, he was the one I decided to bring off. I see why he’s upset, but it’s about the team. I just needed to make a substitution to kill a bit of time. I’ve got so many strikers on the bench, I just decided to make that change. “It was nothing personal to Moise Keane really.” But behind the scenes, it was reported that the Italian would turn up late for team meetings after sleeping in, and produce sub-par training performances that no doubt irked his manager. This was all before the striker's compatriot, Carlo Ancelotti, was hired as the new Everton manager at Christmas time, and the fullest expectation was that, if anyone could get anything out of the Italian starlet, that man would be Carlo Ancelotti. But, despite Ancelotti's arrival, rumours emerged that his agent was offering him to AC Milan with an eye to a move back to Italy in January 2020; however, nothing came of the speculation and Kean gradually worked himself back into the reckoning, scoring his first goal for Everton in a home fixture against Newcastle and adding a consolation goal in the embarrassing home defeat to Bournemouth after the season resumed following the Covid-19 lockdown. During the lockdown, Kean attracted unwanted headlines when video footage of a house party appeared on Snapchat showing the footballer celebrating with friends, along with female guests giving lap dances and other suggestive acts. A club statement said: “Everton are appalled to learn of an incident in which a first-team player ignored Government guidance and club policy in relation to the coronavirus crisis. The club has strongly expressed its disappointment to the player and made it clear that such actions are completely unacceptable.” With Everton adding quality to the ranks with the likes of James Rodriguez, 2020-21 was seen as the season when Kean might blossom at Goodison Park. He made his first start of the season in a Carabao Cup second round tie against Salford City but disappointed leading the line before scoring a late penalty. He came off the bench in the next round at Fleetwood Town and notched another in a 5-2 win. With Ancelotti making minimal use of him and many fans uneasy at his sulking attitude and poor body language, even when scoring his goals for Everton, speculation over his future continued until he secured a loan move to Paris Saint-Germain just before the transfer deadline in early October 2020. Kean would later tell The Athetic of this period: “If I hadn’t spent that year at Everton, I wouldn’t have learned the things I did there. I was a bit unlucky. I went there expecting to play a bit more. I was 19. I joined from Juve and thought I was going to smash it. Unfortunately, it didn’t go like that. We went through three coaches that year and mentally… it was all new for me. I was in England, it was a new environment…” “They were so used to not seeing the sun, they were barbecuing on the beach in winter,” he says. The same beach in Crosby that Carlo Ancelotti used to love to stroll down. “They were in short sleeves in winter. I said to myself: ‘These people are out of their minds’,” he laughs. “But England made me learn a lot about myself. I matured a lot. When I got there I didn’t play much. I used to think, ‘How am I not getting into this team, at Everton?’ Mentally, it made me evolve. I wasn’t playing and it was in dark times that I knew I had to grit my teeth and train even more. Then the chance to go to PSG (on loan) came along, I moved there and got everything out of myself that I could. I wasn’t playing at Everton and I knew I had to give triple. That’s how it went.” Kean was given plenty of game-time at the Parc des Princes, first by Thomas Tuchel and then Mauricio Pochettino, and in 41 appearances in all competitions, the Italian scored 17 times, including three in the Champions League. It appeared as though he had done enough to earn a permanent move to PSG but despite their cash riches, the Ligue 1 giants refused to meet Everton's reported asking price of £35m or offer anything more than another loan deal and eventually lost interest in Kean after signing Lionel Messi in the summer of 2021. The then-21-year-old returned to pre-season training at Finch Farm and played in the 2021 friendlies but missed the opening Premier League games due to Covid-19 isolation protocols. After coming on as a last-minute sub in what would be his last Premier League game for Everton at Leeds, he would start the League Cup 2nd Round tie at Huddersfield Town and score a great goal that was perhaps incorrectly ruled offside before getting shown a straight red card for a needless altercation with an opposition player. Heavy speculation ensued linking him with a return to Juventus which eventually culminated in an unusual 2-year loan deal back to his previous club that was confirmed on transfer deadline day in August 2021. The agreement struck with Juve would eventually be worth north of €30M when Juventus made the move permanent in March 2023 and various conditions and bonuses are taken into account. Kean had limited success at the start of his loan spell back at Juve, scoring just 2 goals in 10 appearances, 6 of them from the subs bench, before he was out for a month with 'muscle fatigue'. Things weren't that much better when he came back, even though he was involved in every squad, mostly from the subs bench, but also subbed in the second half whenever he started. He failed to play a full game all season in 2021-22, scoring just 6 goals. He maintained a similar record during the second season of his extended loan back with Juventus, extending that remarkable record of not playing a full game all season in 2022-23. He started 11 games in Serie A, coming on as a sub in 17 more, scoring 6 goals, and missing 4 games through suspension. Despite agreeing to a compulsory purchase and £25M fee at the end of the 2-year, £6M loan, there were strong rumours that Juve were looking to renegotiate the deal with Everton and move Kean on after his relatively unsuccessful season for them. Everton refused, however, and the agreement taking the player back to Serie A on a permanent basis was eventually triggered in March 2023. Reader Comments (68) Note: the following content is not moderated or vetted by the site owners at the time of submission. Comments are the responsibility of the poster. Disclaimer () Martin Berry 1 Posted 12/07/2025 at 12:26:28 If this is true, Utd wasting more money ! they never ever learnThank God we have the Moysiah in charge at Everton, someone who will not waste our precious resources. Bill Fairfield 2 Posted 12/07/2025 at 12:30:59 It wasnt difficult to flop in the Everton team he played in Dennis Stevens 3 Posted 12/07/2025 at 12:57:51 I thought there was a rumour that Man U were after DCL - maybe they're going for both of them! Derek Knox 4 Posted 12/07/2025 at 13:03:19 With all due respect I am more interested in who WE may be signing, than any other Clubs ! Paul Hewitt 5 Posted 12/07/2025 at 13:09:29 He never flopped, he just wasn't given a chance. Joe McMahon 6 Posted 12/07/2025 at 13:14:07 I'm with Paul, he didn't flop. It's like Lookman, written off too soon. Danny O'Neill 7 Posted 12/07/2025 at 13:55:07 Teenager in a different country. A few misdemeanours.I don't think it made him a bad player. Wrong place, wrong club, wrong time.I'm still not sure where United are finding all of this money from with there spiralling debts, unpaid transfer fees and no European football for at least a season.They must be trending on PSR/FFP egg shells further down stream? Steve Dowdeswell 8 Posted 12/07/2025 at 13:56:31 I am siding with Derek - couldn't give a monkeys who Man U are looking to sign as long as it isn't one of our players.Much rather know who we are chasing. Annika Herbert 9 Posted 12/07/2025 at 14:19:54 Moyes wont waste any money!! Try checking out some of the strikers he bought in his first stint with us.Whats to say he wont do the same thing a second time around? Rob Halligan 10 Posted 12/07/2025 at 14:20:32 Was good enough for PSG, but apparently not good enough for us! Paul Hewitt 11 Posted 12/07/2025 at 14:21:38 Danny@7. It's the united staff made redundant by that horrible man Radcliffe I feel sorry for. Imagine now seeing the club that got rid of you because it's saying it's skint, is now trying to spend millions of pounds on new players. Michael Kenrick 12 Posted 12/07/2025 at 14:25:20 But didn't Moise Kean fit the ideal model purchase Robert has been hanging his hat on, though? Buy 'em cheap and young, blood them in the Everton tradition, bring 'em through and sell 'em on?Or is it too easy to simply put it down to incompetence and arrogance of the previous Moshiri & Kenwright regime when it came to picking the right players who would work amidst their managerial merry-go-round?Good job we can be confident now that Moyes will do a much better job… Roysten Drenthe, Per Krøldrup and "Shandy" Andy van der Merde notwithstanding!Makes you curious what steps if any are taken to assess the personality of the players beyond what might be gleaned from just talking to them? I mean, I just can't see them being given personality tests ahead of a bid being made, so I wonder just how they go about making sure the player's personality traits are going to be a good fit with the rest of the team, the club, the setting, the whole environment?I imagine, even in this modern age, it's still a crapshoot — made more difficult by the diverse challenges of language and culture. How do you spot a rum'un? Ernie Baywood 13 Posted 12/07/2025 at 14:49:59 He did, Michael. Perfect profile and that saved us money when he flopped.I'll happily acknowledge that he could have been better given a run in the team and time to mature and acclimate to his new surroundings.But then I remember watching his performance in that home loss to Sheff Utd. He wasn't just bad, he was stroppy and barely moved. Half the time he was stood offside complaining.I posted on here at the time that he'd never be an Everton player. David Bromwell 14 Posted 12/07/2025 at 15:17:18 He certainly flopped when with us.I remember Duncan Ferguson brought him on as a substitute and then substituted him. I cannot remember any aspect of his game that showed any talent. Maybe he has got better, but not for me, I would prefer Beto any day. Alan J Thompson 15 Posted 12/07/2025 at 15:54:45 Kean, Lookman, Deulofeu… None of them fitted the Everton way. Mike Gaynes 16 Posted 12/07/2025 at 16:20:33 Buying young talent is no guarantee of success. Unfortunately there's no measuring tape for a player's maturity. Signing a player that young is always something of a gamble, and of course the club needs to provide proper support but, in the final analysis, it's down to the player himself to grow into the job.Kean and Ademola Lookman, whom I loved, were two perfect examples of young men who just didn't get it yet. And it's not like either of them blossomed when Everton gave up on them -- they both struggled for a couple more years at subsequent clubs before finally figuring things out and blossoming into stars. We couldn't have waited for either one.Growing up is an unpredictable process. Takes some kids longer than others, and some never get there. Good on Kean, as with Lookman, for finally getting it. Paul Tran 17 Posted 12/07/2025 at 16:28:38 But Moise Kean did fit that model, we bought him, he didn't work out, we sold him at a profit. Transfers don't always work, but what stuffed us was buying unsellable players.I've relocated several times. Doesn't always work, sometimes I settled quickly, sometimes I didn't settle at all, sometimes I struggled work-wise, sometimes it was a breeze.Money helps, but it doesn't always determine how you settle into a new place. Peter Gorman 18 Posted 12/07/2025 at 16:29:25 The problem with the argument that he was "never given a chance" is that, every time he got one, he stank the place out.He was a player that the fans genuinely wanted to succeed, given his reputation as the next big thing, but he never came close.Then, when not playing, he gave every impression of not giving a shit. Repeatedly.I gather that he had some family baggage behind the scenes, involving his father, and ofc he was a young kid really, but plenty of other young kids have moved abroad and thrived whilst others fall behind and stop bothering. It's an old story. Andrew Grey 19 Posted 12/07/2025 at 16:34:39 I think he could do a decent job at Man Utd.Not really given a good go at Goodison, maybe his attitude wasn't 100% but he was young and needed to settle. Paul Hewitt 20 Posted 12/07/2025 at 16:50:32 Peter @19. He wasn't given a chance at all. I can't remember Kean ever getting a run of say 10 games in a row. He was hardly used. But Calvert-Lewin could go months without a goal and still not get dropped. Danny O'Neill 21 Posted 12/07/2025 at 16:59:48 Peter @19, All players mature and develop at different ages. A bit like growing up in general. Some are more ready young; others take a bit longer and a bit of patience. He wasn't ready when he came to Everton, but we did well out of it.Maybe now, in his mid-20s (?), and with a few league titles and cup winners medals under his belt with Juventus and PSG, as well as Champions League football, he is better equipped to try the Premier League again. Mike Gaynes 22 Posted 12/07/2025 at 17:06:22 Paul #18, but you're an established star. Tom Bowers 23 Posted 12/07/2025 at 17:11:32 He has't really set the World on fire since leaving Everton but you never know how players will perform in a different set-up and under a different coach.Chelsea let Salah, Lukaku and De Bruyne move on… and the rest is history. Paul Tran 24 Posted 12/07/2025 at 17:12:48 Yes, Mike, an established. something! Jay Harris 25 Posted 12/07/2025 at 17:18:42 I am sorry but the first requisite for playing in the top leagues is hunger and he just didn't have the appetite for hard work.I played with many superbly talented players at youth level and most just took it for granted and thought they were it but would show up late for training and have a bit of arrogance about them knowing they had the talent to get picked for the team. I played with John Bailey and John had a good left foot but nothing more except graft, fitness and that determination to succeed.Getting to the top nowadays requires super fitness and application and I doubt Kean will make it even though he has improved in the last few years. Ed Prytherch 26 Posted 12/07/2025 at 17:21:21 Danny, exactly. Some young men remain teenagers into their mid-twenties and during that time, they are high maintenance. Peter Moore 27 Posted 12/07/2025 at 17:28:17 Unless we have a sell on clause, what the fuck has this got to do with us? Christy Ring 28 Posted 12/07/2025 at 17:34:17 He scored 19 goals for Fiorentina a mediocre side in Seria A last season, and missed a few games with injuries, and picked for the Italian national team, so he's come on a lot since he was a raw 19-year-old coming to the Premier League. Andrew Merrick 29 Posted 12/07/2025 at 18:59:54 I do find it mildly interesting to see how the lad gets on, but I'm not interested one bit in Man Utd or an other team in red for that matter, unless they are Wales or Wrexham... Dale Self 30 Posted 12/07/2025 at 19:28:28 The only interest I would have is if United buy him, sell Zirkzee, and pay for it throughout the rest of this decade. My mean side says he is too soft for the Premier League. Colin Glassar 31 Posted 12/07/2025 at 19:39:57 Why is this front page news? He left Everton years ago. Phil (Kelsall) Roberts 32 Posted 12/07/2025 at 20:18:02 He was the first player born in this millennium to play in our 1st team.In 2019-20 season (remember that one? Carlo. Covid) he started 6 games and came on in 22 others. And that was it. Next season - 2 sub appearances. 2 goals in 847 minutes.Signed him too early - but didn't look after him despite Marcel Brands promise to his mother so he did not develop and we did not sell him for a massive profit which is what Brands was hoping would happen.I think we all gave him (Kean that is) a lot of stick on here. Liam Mogan 33 Posted 12/07/2025 at 20:34:33 He didn't look good at Everton. I remember one game away at Huddersfield in the League Cup. He looked like he'd never controlled a ball in his life.He was young and I don't think he was managed very well. But no one complained when he left. Dave Abrahams 34 Posted 12/07/2025 at 21:05:18 Phil (32);Your last paragraph is how I remember the Kean signing and the failure to look after him especially the promise to his mother. Dermot O'Brien 35 Posted 12/07/2025 at 21:57:19 Why is this a main story on ToffeeWeb? Duncan McCarthy 36 Posted 12/07/2025 at 22:01:49 “Be careful who we write off early.” Paul Kossoff 37 Posted 12/07/2025 at 23:31:10 If Manchester United sign DLC and Kean, and they fail, will United have flip flopped and beached?😁 Derek Thomas 38 Posted 12/07/2025 at 23:52:16 In my opinion United are a vastly expensive, badly run, shit show of a club, with over paid no-marks playing in a tired stadium that needs a multi-billion pound rebuild and a manager with no apparent on field plan, who'll be lucky to see out the season...a bit like we were - but with more zeros on the debts and hard as it may seem - even bigger dickheads (two sets of apparently) mismanaging the club.(Long may it continue)Anyway, It's a short career Moisey, so if you you really need to, grab the money with both hands - but I wouldn't touch them with a 10ft pole. Kevin Molloy 39 Posted 13/07/2025 at 00:03:01 if United buy DCL and Kean as their new revitalised front two that would be genuinely hilarious. A true indication of their nosedive. I wonder if we can interest them in Mason Holgate.. Eric Myles 40 Posted 13/07/2025 at 02:16:46 Holgate's on a Bosman Kevin but at least we managed to get something off West Brom in his last season with us. Jerome Shields 41 Posted 13/07/2025 at 08:28:18 Everton for years were not a good career move for Footballer, except those that could get a huge contract as average players.It was easy to be a flop especially if you were a young players in a struggling Club, surrounding by inconsistent players and average ones at that.Messi and Ronaldo would not have looked that hot either had they played.They may href="" target="_blank">not have been selected during Everton's relegation dog fights.Youth always lost out.Fortunately his Dad was advising him.I don't think Man United is a good move for him. They are Everton five years ago. Pete Neilson 42 Posted 13/07/2025 at 08:46:07 Kevin, Eric, I read this morning that Holgate has signed for Qatari side Al-Gharafa. Stu Darlington 43 Posted 13/07/2025 at 08:55:30 In order to become a successful professional footballer at the highest level,its a given that you must have the natural talent,usually identified by club scouts at an early age.However,talent on its own is not enough to guarantee success.Talented players must also possess several other essential attributes to reach their goal.To highlight some of these,I would suggest - An ability to listen and learn - Self discipline - A good work ethic- Mental toughness - Positive attitudes - Humility And probably several others Ive missed.Can I suggest that maybe Kean was missing out on a few of these essential attributes?Maybe it was a case of youth and immaturity,that would have righted itself in time,maybe not.The worrying aspect is why we have had so many of these promising youngsters at the club over the years only to see them move on and develop into top players with other clubs?Is there something wrong with our youth development programme?People have mentioned Kean,Lookman and Delefeou on this thread but Im also thinking of some of our home grown talent,Rooney,Jeffers,Rodwell,Barclay to name but a few.Just makes you think a bit! James Hughes 44 Posted 13/07/2025 at 09:28:44 As we are talking about Man U. my personal take is I hope they go tits up. That would be a shame. £1 billion in debt a crumbling stadium and lots of average players on £300k + per week. Sir Jim sacking the tea lady and asking for money to rebuild. Glazers got control because SAF sued previous owners McManus and Magnier over some breeding rights and won. The sold to the 'Merican leprechaun who has bled the club dry. Apart from that I don't give a rat's arse who they buy Matt Traynor 45 Posted 13/07/2025 at 09:55:53 James #44, a bit like when the 2 Texans almost put our neighbours into administration, only for an 11th hour reprieve on the steps of a court in London, I feel Newton Heath will also be given special status by the authorities.I know we've had catastrophic transfers, but the amount they've pissed away (Pogba, Sancho etc.) beggars belief. Eric Myles 46 Posted 13/07/2025 at 10:09:17 Good for him Pete! Jerome Shields 47 Posted 13/07/2025 at 11:16:51 A long term Man United Supporter told me he got soaked due to a leaking Stadium roof,which pissed him off no end.I think the Glazers may be worst than Kenwright.The roof of Goodison never leaked .If it had we would have heard straight away.Goodison roof will never leak, Bill liked his blue paint. Mark Tanton 48 Posted 13/07/2025 at 13:46:55 Can you be a flop if the club who bought just never played you Brian Wilkinson 49 Posted 13/07/2025 at 18:24:41 Another £20 million they could land Gyokeres :-)Could have probs landed Branthwaite had they bid closer to the £70 instead of goosing over £90 million on two centre halfs not fit to lace Branthwaite boots.Good luck if they land Kean for £45 Million, personally I would not even pay half that fee for the guy.Nice to see another team screw up on transfers for a change. Andy Crooks 50 Posted 13/07/2025 at 19:38:09 James @44, the greed and hubris of Alex Ferguson is what has landed Man Utd in this position. J P McManus and John Magnier were United fans who befriended Ferguson and lent him 1/3 of the racehorse Rock of Gibraltar. It was understood that he would receive his share of the price money and that was it.Ferguson, though he had no financial input, demanded 1/3 of the stallion rights which were worth upwards of £45 million. He was paid off for £2.5 million. The Coolmore team took a terrible revenge. Investing heavily in the club then selling to the Glaziers. Ferguson has always refused to discuss it.United were Ferguson's club and he made sure to protect his legacy. Moyes had no chance.I love it!! Justin Doone 52 Posted 13/07/2025 at 23:08:33 His professional standards and lifestyle reflected his true character.Yes he was young and no it's not easy to adapt but he became a millionaire and wanted to party and play like many young people do.Physically strong, mentally week.No chance Utd would take a chance but I'll laugh my 'clock off' if he does.Nothing personal, he does have talent but I can't see him ever becoming anything other than a journeyman footballer chasing the money. Derek Thomas 53 Posted 13/07/2025 at 23:08:45 Andy @50; Interesting stuff, explains a lot. When I heard SAF was leaving the first thing that popped in my head was Wilf McGuinness, pity it didn't pop into Moyeses, or maybe it did and ego took over. Jerome Shields 54 Posted 13/07/2025 at 23:37:45 Andy#50Magnier and McManus would be very much like that.They would have had a Gentleman's agreement with Ferguson and would have seen it as a attempt by Ferguson to shaft them.You don't attempt to shaft them guys and get away within.Man United have suffered the fallout ever since. Was talking to a Liverpool Supporter today who was at a corporate event at Old Trafford. After being entertained they were taken down to the Changing room s and kitted out.Next thing they were walking down the tunnel to the Pitch.He thought they are not going to let us onto the Pitch.To his shock and amazement they had a kick around on the pitch and putting the ball into the nets.He told me that some of them had availed of too much refreshments and could have not cared less about football.For him he just thought that the Club had no understanding or cared about the Club 's tradition and the pitch was not considered hallowed turf.When he got home he wrote a letter to the Liverpool Board detailing his experience and he asked them never to let such a thing happen at Anfield. Si Cooper 55 Posted 13/07/2025 at 00:12:56 Hallowed turf, Jerome? Sounds like the guy needs a reality / spirituality check. The pitch will be dug up and replaced periodically.Income is the primary focus of any professional club. If that includes letting some half-cut fat cats loose on the pitch every now and then what is the harm? They wont do any damage. Jerome Shields 56 Posted 14/07/2025 at 00:16:19 Yes Si I agree.But that is how he viewed it. Everton commercially are a long way off on income generation. Mike Gaynes 57 Posted 14/07/2025 at 02:47:45 Not for long, Jerome. Not for long.Our owners' enterprises generated $11 billion in revenues last year. That's almost as much as US Steel, Telecom Italia or Singapore Airlines. The Friedkins are going to turn Everton and the new stadium into a highly productive enterprise. Eric Myles 58 Posted 14/07/2025 at 04:37:36 As I asked previously Mike, how much has their football operations contributed to that $11 billion in revenues?Or to be more accurate, how much is Roma losing? Mike Gaynes 59 Posted 14/07/2025 at 05:03:24 Ericn #58, I found some info a while back and was waiting for a chance to organize and post it.Roma was spiraling toward bankruptcy when the Friedkins bought them in 2020, and their second-year gambles to reach Champions League revenues failed (Tammy Abraham et al), so according to the Swiss Ramble (https://swissramble.substack.com/p/as-roma-finances-202324), as of December 2024 they are still under FFP regulations due to the deficits going back to the previous ownership.Revenues have risen steadily since the Friedkins took over -- a record €254 million in the last financial year, including 57 straight sellouts at Stadio Olimpico and commercial revenue rising 49% year-over-year -- and losses are steadily decreasing, but they are still losing money. Last fiscal year the number was €76m. They have an overhanging net financial debt estimated at €432m, including shareholder loans that are expected to be converted to equity. Serie A TV revenues suck compared to the PL (and are actually shrinking), so the only quick way to get out of debt in Serie A is to make the Champions League. And Roma can't seem to get higher than 6th.Roma also face a potential fine of up to €34 million due to a financial police investigation into capital gains in their financial statements going back to 2016 (the previous owners were pretty skanky). So to sum up, Roma contributed sub-zero to TFG's revenues last year, and while the financial picture is improving there, they have a ways to go, due largely to being stuck under FFP. Everton's upside is much higher due to the new stadium, new sponsorships coming and no meaningful debt or legal overhangs. But let's face it, we won't be in the CL money this season either. Eric Myles 60 Posted 14/07/2025 at 05:18:31 Mike, the quick info I found shows that commercial income is negligible and the majority of their income is from broadcasting.Roma FinancesWages make up 80% of their income which is down from 104% so moving in the right direction.TFG have owned Roma for 4 years and have still not turned them around so I don't expect ovwrnight change to happen with us. Steady progress will be the name of the game.One component of that is not sacking the manager every 5 minutes which has happened at Roma. Mike Gaynes 61 Posted 14/07/2025 at 06:21:49 Eric, not sure why you went to Capology instead of the analysis link I provided, but to me €93m in commercial revenue isn't "negligible" at all. It's pretty spectacular, especially when you compare it to Everton's pathetic £39m.And I'm bewildered by your contention that TFG have not turned Roma around. By every measurable metric, they have done exactly that. Revenues are up, losses are down, value of the club is up (about 20% since 2021, per Forbes), and looming bankruptcy is a distant memory. The job ain't done, but there has certainly been a major turnaround. Everton is in much better shape financially than Roma was after seven months of Friedkin ownership, but not nearly as good shape on the field. And you are definitely right that steady progress is what we should expect, nothing more, nothing less. Andrew Merrick 63 Posted 14/07/2025 at 06:53:16 We don't have a better example to look at when evaluating Evertons likely progress, so this is interesting and pertinent.Can I take it we are back on an Everton thread now, good.Gossip saying that Roma are interested in Evan Ferguson...And that both Roma and Everton are looking at Aynaoui, midfielder at Lens, are they competing for a player here? Eric Myles 64 Posted 14/07/2025 at 07:45:26 Mike, because the Capology link came up first when I did a search before you posted your link and it shows a quick guide to Roma's income. Also it's good to review more than one source of information, for example the Forbes review shows completely differing figures.Did you look at that chart? It's a very narrow bar, by far the smallest income generator on the chart, and is less than last year.It also shows that their revenue was much the same as last year while their costs have gone up, resulting in a greater loss.The anomaly in the figures though is 'other income' which is more than doubled. Perhaps they sold a lot of lawnmowers?But my point is you can't say that because TFG have an $11 billion dollar turnover that all will be rosy in the garden Everton wise. Ian Bennett 65 Posted 14/07/2025 at 07:52:40 Moise Keen, Deulofeu, Lookman, Barkley. Definitely young players that we've done poorly with. Eric Myles 66 Posted 14/07/2025 at 07:57:34 Roma new manager? Jerome Shields 67 Posted 14/07/2025 at 08:03:18 Mike#57It makes such a difference to have Professional Management in place. The Glaziers are just money men taking what they can in comparison.Even a pitch tour will be different.Eric#64Gradual change with a few steps back.Everton are heading in the right direction as are Roma Both Club were clearly badly Managed over a long period and still would have the remnants of duff Management in their ranks.I recently was listening to a American Private Equity Sports buyout Manager .He talked about consistency in Management and use of data.He took outside data analysis with a pinch of salt , simply saying they did not have the true data.This suggests a shrewd long term approach .I think that TFG are more about this long term blanket approach, whilst the Glaziers are just asset exploiters with no long-term approach regarding the Club playing.The Glazier /Radcliffe situation being more like the Kenwright /Moshiri approach.Ratcliffe may be different is capability ,but he does not have majority control..I am more akin to Mikes attitude, (which he was confident of even when they were first mentioned) to TFG and have been from the start.I have expected gradual progress and see Moyes as a aim for consistency whilst change is being effected.Things will move on after that stage. I also think that TFG have learn't a lot from their Roma experience and this will benefit Everton.Seria A is going through a strange period anyway , whilst the Premier League seems to be going from strength to strength. Danny O'Neill 68 Posted 14/07/2025 at 08:36:14 Eric, I hope that there is nothing in that otherwise wouldn't we be sort of cousins?!!Klopp took up a position as Head of Global Football for the Red Bull Group, so if this has legs My only reservation is that I note the original source is an Italian newspaper. They are notorious, worse than some of our media outlets, for starting a speculative rumour from scratch to see if it catches on. Eric Myles 69 Posted 14/07/2025 at 11:05:48 Jerome & Mike, I agree we have reasons to be cheerful but I'm not going to be over-optimistic, we've had enough of that in the past.Danny, just what I thought about being related to Klopp in some way! Derek Thomas 71 Posted 14/07/2025 at 23:08:49 Klopp at Roma? Well I suppose anything is possible, but I can't seemany 'sweetheart' inter-club loan/transfer deals (Ferguson??) heading our way though. Add Your Comments In order to post a comment, you need to be logged in as a registered user of the site. » Log in now Or Sign up as a ToffeeWeb Member — it's free, takes just a few minutes and will allow you to post your comments on articles and Talking Points submissions across the site. How to get rid of these ads and support TW © ToffeeWeb