Follow the Money

By Nick   Armitage  ::  02/09/2011   11 Comments (ğLast) I have never been a fan of Bill Kenwright; he may well be an Everton fan, but I have never seen evidence of him possessing the right credentials, in terms of monetary wealth or commercial acumen, to run my football club. This is evidenced by the unholy financial mess that we currently find ourselves in.

In the Blue Union ?interview?, questions were put to Kenwright and he admitted an almost criminal level of incompetence. As a Company Director, he is legally obliged to equip himself with the skills and knowledge to enable him to run a company and act in the best interests of all that company?s shareholders. His lack of grasp of what was going on at Goodison was quite frankly appalling. The only constant of his tenure as Chairman is his unrelenting desire to retain his majority shareholding. He has clung on irrespective of whether this was in the best interests of the club ? the Kings Dock fiasco typifies this.

This may go some way to explain the situation at Everton. People in the know were convinced that the club were near to administration last season. I have heard local businesses no longer operate credit accounts with Everton and now demand cash transactions for payment.

Accusations have been levelled at the Everton board and Directors of financial impropriety. I do not know whether these accusations have any basis in fact, but personally I smell a rat. Private Eye have been all over Kenwright for years, but not once have their accusations been countered by Blue Bill. Changes to the Articles of Association of the company limit the both frequency and remit of AGMs and EGMs, so pertinent questions can never be asked by rank and file Evertonians.

Over the last four years, the club have made a significant profit on player transfers. This is part of a business plan which was forced upon a reluctant Moyes. But credit where credit is due, we have pulled the pants down of several clubs when they have coveted our players. The hopeless and hapless Jermaine Beckford to Leicester in the recent fire sale is a prime example.

However, I am seriously worried when a small provincial club a Division below Everton possesses more financial clout than a team which regularly finishes at the business end of the world?s richest league. Something is seriously wrong.

Apparently the club budgets for a 17th-place finish and going out of both cups at the first hurdle. Who else would have been sacrificed if that had been the case? Rodwell? Barkley? Coleman?

Robert Elstone was asked recently, Where all the money has gone? His answer was Finch Farm. Finch Farm is a state-of-the-art 55-acre training facility, and financial black hole. The club did own this site but chose to sell and rent back from the Essex based Hudson Capital Properties. The club does retain an option to buy, but since the current business plan of the Everton Football Club Company Ltd is one of asset-stripping and utilization, I doubt this will ever happen. We did own a training facility, Bellefield, but recently sold it for £8M. I may be wrong but, his salary aside, I don?t recall Moyes seeing any of this particular windfall.

So... where has all the money gone?

Who knows?

Perhaps it is now time that the black hole in the accounts was subjected an appropriate level of independent scrutiny. The more people dig, the more they discover a plethora of reverse mortgages, charges and offshore loans with unregulated providers in tax havens like the British Virgin Islands. But we are told this is how business works now ? you don?t hold assets, you borrow as much as possible and leverage upwards.

Even though football in England today is perceived to be big business, there aren?t many commercial enterprises that have the ashes of its customers buried on its property. This is why football, and Everton, needs to be different. The current business model employed by the more than adequately remunerated Elstone is clearly not fit for purpose. Surely now Kenwright?s time and the time of his bumbling bullshit board, is up.

I applaud the Blue Union for shining a light on what is going on at Goodison. Whether Kenwright likes it not, we have finally reached a tipping point.

Reader Comments (11)

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Andrew Earlam
1 Posted 03/09/2011 at 07:35:35
I don't believe for one minute that he is as incompetent as he makes out.I believe he used the BU meeting to pave the way for selling off £15-£18m worth of talent with hardly a murmour with the added bonus of turning some fans against the BU by playing the victim card.He has played Everton fans for 11 years and saddly most are too stupid to see it.
Eric Myles
2 Posted 03/09/2011 at 07:37:21
I'd previously read on these pages that the Club budgets for a 10th place finish, but besides that I doubt anyone could disagree with what you've said.
Jonathan Stockdale
3 Posted 03/09/2011 at 08:12:15
If the club don't want to (or can't) take up the option to buy back Finch Farm, could the fans have a whip round and do it? How much would be needed?
Billy Bradshaw
4 Posted 03/09/2011 at 08:30:44
They are probably still paying off DK with all the consultants fees and don't forget didnt we hear EFC say the money was ring fenced !!
Anthony Crawford
5 Posted 03/09/2011 at 08:11:58
I have followed everton seriously only for as long as blue bill has held tenure - an unfortunate coincidence. My view is that Bill is as sincere - and as duplicitous- as he appears. His competence is clearly greater than appears from the interview. When things are really bad the best strategy is often to act daft. That said, I agree with Nick that whilst on the whole sincere, Bill has clearly not been a great success. Personally, I feel for him, naive as this may seem. Though a patronising git I do think he has had the interests of the club at heart and I do think he has worked hard to ensure the team remain as competitive as possible. And whilst I fear the consequences of doing what Nick suggests, what we desparately need now is someone with the skill and know-how to follow the money and sort out this shower who run this great club with Machiavellian guile. The way out of this mess is going to be long and painful. Thanks to the blue union (and yes, their tactics were as they put it - a means to an end - and for that, perfectly jusitified) there is now a chink in the armour of those who would keep the clubs financial dealings a mystery. What we need now is someone with the wit to prise open that chink. Having said all of that, the real enemy is the rotten state of football as a whole. It seems to me what we need is an FA with the interests of the game truly at heart. Who wants to see competitions in which only a handful of clubs have any chance of success? Perestoica and Glasnost should visit the whole rotten ghastly crew who run the game.
Nick Entwistle
6 Posted 03/09/2011 at 08:41:44
At some point these I hate Bill posts will surely change to stating alternatives to the current regime. I don't know what that possible alternative will be before the club - if the club - is sold, but neither do most of us, so it makes repetitive reading.
Dennis Stevens
7 Posted 03/09/2011 at 10:12:14
I've read suggestions that the Board may have transferred the purchase cost of their respective share-holdings back onto the club. I have no idea if there's any truth behind this rumour,but can see the sense of such a course of action from the Board's perspective - particularly if they anticipate that any sale of the club is going to have to be priced 'competitively'.
Anthony Hawkins
8 Posted 03/09/2011 at 10:48:26
I've not been a fan of Kenwrights for a long time because I do not agree with the way the club has been stripped of it's assets nor the way certain decisions have been handled with a great level of naivety. However, the BU are magnifying the smaller details when it's the bigger items they should be focusing on.

Forget whether the efforts to sell have been real, in the absence of an investor, the board has had to sell the assets to remain afloat.
Ged Alexander
9 Posted 03/09/2011 at 11:15:19
The club budgets for 7th - it's in the annual report. Nobody has their hand in the till at GP... but the Finch Farm is a doozie.

I believe a combo of the manager and Keith Wyness arranged that one. A million a year for decades... mind-numbingly stupid.
Peter Laing
10 Posted 03/09/2011 at 14:37:02
I was at the blue union meeting today, a very large and significant attendance running into the many hundreds. The blue union do not purport to have all or any of the answers to solve the crisis that we currently find Everton FC in, however they also smell a 'rat' when it comes to how the Club is currently operating and being run and is aiming to maximise the pressure on the board of directors through all viable means. I attended the meeting and was brow-beaten by fellow Evertonian friends with the 'what will it achieve mentality'. The blue union is aiming to collectively mobilise, continue to support the team but demand the answers from Kenwright et al as to why our football club is being driven into the ground and dying on its feet.
Richard Larnder
11 Posted 05/09/2011 at 10:29:43
I think people need to forget about this notion of financial foul-play being afoot or the idea that we aren't spending money because the Board are putting it all in their back pockets.

It's difficult for most people to admit, especially if you lived through the eighties, but we're not at the top table of football any more. We just don't generate enough cash.

Sure, this is a result of decades of shortsitedness at the executive level but it sometimes seems easier to cry foul-play rather than identify the real reasons for our demise.

Also, when you mention the accounts being subject to 'independent scrutiny', presumably an audit performed by a globally respected accounting firm doesn't meet your expectations?

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