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Moyes bemoans Manchester Moneybags
David Moyes is concerned Merseyside will remain in Manchester's shadow until the financial gulf between the North-West clubs is bridged.David Moyes “At the moment, the strength of the Manchester clubs is overpowering,” said Moyes. “Liverpool have obviously been much closer to the Manchester teams than Everton, but we've had a longer journey. We're closing that gap but not close enough.
“Both the Manchester clubs hold stadiums with over 70,000 for one, 50,000 the other. The corporate facilities play a big part, especially with the Financial Fair Play coming in.
"So much is going to be about relying on marketing teams and how many [executive] boxes you can sell, season tickets you sell and dinners you sell.
“At Everton we have very few rooms to cater and very few boxes to fill. We're going to find it difficult to keep up because the marketing side is so important. Keeping up and then to catch up is going to be even harder.
“We've got to somehow generate revenue by even thinking about naming rights for the stadium. Obviously they could do that because the club owns Goodison. Things like this are going to be relevant to both clubs if we're going to hang in there with the top teams.”
Quotes or other material sourced from The Telegraph
Reader Comments (44)
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2 Posted 05/05/2013 at 05:38:11
3 Posted 05/05/2013 at 06:14:29
4 Posted 05/05/2013 at 06:16:25
5 Posted 05/05/2013 at 07:12:48
http://m.guardian.co.uk/football/2013/may/04/david-Moyes-everton
6 Posted 05/05/2013 at 07:56:29
7 Posted 05/05/2013 at 08:30:35
Even gate receipts for an entire season are dwarfed by Sky money. A generous 35,000 crowd at £35 a game for 19 games brings in about £24m by my, admittedly rough, calculations. Our lack of funds lies in our club falling way behind in terms of shirt sponsors, kit deals and the rest of the commercial stuff that the top clubs seem to make huge figures from.
The problem with the stadium issue is that we can't charge £60-£100 a ticket in the way Arsenal or Chelsea can. We simply wouldn't get the numbers through the turnstile that United or even Liverpool would.
8 Posted 05/05/2013 at 07:39:33
Moyes is correct that the Merseyside clubs are way behind those from Manchester and it doesn't look like anything is going to improve any time soon so alternative ideas must/need to be looked at to bring money in.
I realise it is not a perfect scenario to share grounds but personally I would be prepared to accept it if it meant we started competing more and actually win trophies.
Perhaps with a new shiny stadium more people would use the corporate boxes and generate money for us. We won't know until we try, and let's be honest, Goodison is an acquired taste that only hardcore fans will put up with (restricted viewing, creaky stands etc)
The current situation where we sell our best players to keep the banks off our backs cannot continue forever and that would leave us in big trouble.
I cannot see any other alternative myself although I am open to all ideas that will help our club prosper.
9 Posted 05/05/2013 at 08:46:31
I don't know how we can change that though, apart from changing sponsors etc. but whoever we get seem to give us the same deal.
It's very frustrating to see other clubs do so well in these departments and us fail so badly!
10 Posted 05/05/2013 at 08:44:32
Without a team that produces results on a regular basis and gets us to Wembley and Europe you are not going to attract the crowds and interest in Corporate boxes and the fans will stick with their Scouse Pie and Pint of Chang.
Get the directors to plunge their hands into those deep pockets and pull out a few rabbits for Moyes to breed a team of thoroughbreds.
11 Posted 05/05/2013 at 08:44:34
Imagine therefore, my distaste at the notion of it becoming, say...the EasyJet Arena.
12 Posted 05/05/2013 at 09:03:56
13 Posted 05/05/2013 at 09:14:11
If we got a new stadium these exec boxes would be empty unless we become successful, so it's simple you have to get the team right first to bring in bandwagon fans.
Any new stadium I would suggest putting in pubs or suites like pubs, were fans can buy cheap food like the hot Wok in the old blue house, three course meal stuff are just too pricey for most Evertonians.
14 Posted 05/05/2013 at 09:20:15
WE are the only investors in the club.
WE pay to watch.
WE pay for season tickets.
WE buy club merchandise.
The Board watch for free. Take any merchandise they want. >Hold shares so lose no money. Only buy so long as our sales exceed what we are buying.
This BOARD does not invest but expect outsiders to provide investment. A load of damn hypocrites if you ask me. I for one am disgusted and dismayed at what this board are doing (nothing) to improve our image and squad. We are just treading water and the only way is down so long as this board of latter day Neroes continue to fiddle whilst the team decays.
15 Posted 05/05/2013 at 09:49:19
16 Posted 05/05/2013 at 10:11:18
I think what has happened to Tony Fernandes at QPR will have put a lot of prospective investors off the idea and for Everton the greatest barrier to a `good` takeover remains the stadium. For that reason, I am bringing my son up to see `seventhish` as `heavenish`!
17 Posted 05/05/2013 at 10:13:09
But, rather than carping on about how everything is stacked against him(as usual), he should focus on what he CAN do to bridge the gap.
For example, he could get rid of the deadwood from the team, save £10M / season and give a few academy players some chance to develop.
Every season we might be able to sell a rodwell for £10M.
Not a perfect plan, but at least its sustainable and within our control to develop our own talent and occasionally sell a bit of the family silver. Instead we've too many players who contribute little and take huge amounts in salary.
What I'd like us to do is plan for a few seasons of mid-table football, focus on youth development and clear our debt. We'll then be in a much better position in the long term to exploit whatever income we do have which can be spent on the club and not go to the banks.
18 Posted 05/05/2013 at 10:02:35
Of course, the tricky issue is paying for it, but a few more seasons of the RS being second-best to us (starting this afternoon!) may well persuade their rich American owners that a shared stadium would be mutually beneficial.
I also think that it's not a given that we would struggle to fill a 50,000 stadium, with dozens of corporate boxes. The product on the pitch is all important, but if we get this right, there is a case for arguing "if we build it, they will come"!
Yes, our support does largely come from a traditional working class demographic, but Premier League football is now cosmopolitan, and an acceptable way for the more affluent sports fans (and not even Everton fans) to spend their leisure time.
True story — I was outside Old Trafford a few years ago, two hours before the United-Everton game. An American bloke approached a large group of United fans, and asked if anybody knew where he could buy cigarettes. Of the fifty or so united fans in various groups, not one could help, as not one fan came from Manchester. Yes, this might be an extreme example, as it is well known that United attract fans from all over the world, but the point stands (I think) that a successful Everton team (and I'm thinking Top Six) would pull in plenty of "new" fans, willing to spend money in shiny bright new surroundings.
We too have supporters clubs all around the world, and progressive marketing (I know, I know !) could surely bring plane-loads of Evertonians to a big new stadium, and allow these fans to deposit their dollars, yen, and dongs into our coffers!
19 Posted 05/05/2013 at 10:30:18
Sorry, lads. Try pasting it into your browser or just go to the Guardian's online sports section. Or perhaps Mike could put the article up top?
(I'm a bit useless with technology.)
20 Posted 05/05/2013 at 10:30:14
But if we build a new stadium and Liverpool want to rent it once a fortnight, clean up after themselves, have no music on the PA system - then I'm cool with that.
21 Posted 05/05/2013 at 10:29:22
Not sure as many "across the park" will embrace such defeatism and negativity.
Dreadful piece.
22 Posted 05/05/2013 at 10:41:23
I think that if we had a stadium capable of holding 50k it would still only need to cater for 35k on average through the season, with all the empty seats underlying our inability to fill it.
23 Posted 05/05/2013 at 11:03:03
24 Posted 05/05/2013 at 11:10:02
25 Posted 05/05/2013 at 12:31:38
26 Posted 05/05/2013 at 12:31:49
How much is available to the manager depends on what the banks say about reducing the debt.
I suspect they run the club-not BK!
27 Posted 05/05/2013 at 12:33:17
Not too happy about selling the naming rights to our ground, but it is a way of generating much needed income.
We do desperately need a new stadium, with more seats, as I'm sure we could fill it. I know a lot of fans won't attend goodison because of the state of the stadium and the 4000 seats which have restricted view. A new stadium would also allow for extra corporate facilities and private boxes which bring in a lot of money, something which is very very restricted at our ground yet proves very popular.
Give Moyes what he needs and he will give us the success we want....
COYB!!!!! IMWT!!!!!
28 Posted 05/05/2013 at 15:41:26
29 Posted 05/05/2013 at 16:02:42
30 Posted 05/05/2013 at 16:46:36
31 Posted 05/05/2013 at 16:49:20
Seventhish may be heavenish for Kenwright but no goo good enough for the fans, we will only progress when Kenwright is gone.
32 Posted 05/05/2013 at 16:57:41
Anyway mate, You wouldn't be moaning now if we had City's money would you? More excuses for his dismal failures every year.
33 Posted 05/05/2013 at 16:55:23
34 Posted 05/05/2013 at 16:49:44
Money isn't the only factor in being able to compete. Stability and squad harmony count for a lot. Its not all good stuff having a massive squad of overpaid ego's. QPR are a great example of what happens when there is no stability and too much money. Even sheik Mansoors billions can't get Man City close to Utd this season either.
Maybe next time we play leeds, brentford, or norwich or whoever, we should remind them before the game that we're richer than they are and so they probably shouldn't bother putting out a team.
I think Moyes comes out with stuff like this to massage his own ego. I think he likes to keep reminding people what a miraculous job he's doing getting the 10th richest club in the land into 6th or 7th place on a consistent basis.
Truth is that we've not really struggled against the richer teams to the extent that we have done against teams assembled for similar or less than us. Its all the draws and losses against the lower ranked teams this season which have cost us, not the fact that we might lose at Chelsea.
35 Posted 05/05/2013 at 17:03:43
36 Posted 05/05/2013 at 17:12:10
37 Posted 05/05/2013 at 18:24:18
Go to the Guardian's football page and scroll down to the Most Read tab. It's there at No. 8
38 Posted 05/05/2013 at 18:28:54
Or Google Moyes guessing
39 Posted 05/05/2013 at 20:08:31
40 Posted 05/05/2013 at 20:11:23
The Company are already waiting for West Ham to get the Olympic Stadium and want all London clubs to get decent size grounds, which they will in time. Spurs planning one , so are QPR and Fulham aren't that far behind.
The only way for the Liverpool clubs to get back up there is by winning things, getting together to build a 60-70,000 joint stadium, getting a decent airport and hoping to God that there is something better to do and see other than the Albert Dock!!!
41 Posted 05/05/2013 at 20:48:41
42 Posted 05/05/2013 at 23:15:51
This section is especially interesting...
"Everton's average net spend per season in the Moyes years comes in at a mere £803,000. Compare that with Aston Villa's average of £10.8m over the past decade, Stoke's £7.8m and Sunderland £7.6m and their corresponding league positions: Everton pushing for a Champions League place until recently; Villa, Stoke and Sunderland fighting relegation."
To me, that signifies over-achievement by Everton on the face of chronic and severe financial pressure.
43 Posted 06/05/2013 at 08:30:38
Since it does not seem to come in some fresh money do to new owners, then we should pull a Lescott a season. We need to go out there and find them talented players, buy them cheap and turn them into top quality players and then cash in, then in a 10 years more time we should face a healthier economy.
And for this job there is no better man than Moyes....so this is kind of choosing between plague or cholera, titles or good economy.
But I have always wondered if there is not possible to bring in top people into the PR department, or are they also to expensive for us to hire.
During my travels in Asia I have yet to find the name of Everton around there among Newcastle, Tottenham, manchester teams, Arsenal, Chelsea....that marked is yet to be developed further. I bet it is the same for the American continent. Even Europe should be developed more, even here in Norway you cant find stuff with the Everton logo on, something witch was possible two decades ago.
Well go figure you who can, I am just so tired of this boring football shown to us from a team that used to go all out with no respect for anyone and win wherever they went. I miss those good 'ol days yeap.
44 Posted 07/05/2013 at 13:13:22
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1 Posted 05/05/2013 at 05:06:32
Either way, the sooner we get a new stadium, obviously the more revenue we can generate and the more revenue we generate the more competitive (presumably) we get... but then again, where the fuck are we going to get that coin to build a... Actually, I'm just going to stop and go back to sleep...