Season › 2012-13 › News
Tyrrell steps down as Director of Communications
Tyrrell joined the club 18 months ago, replacing Ian Ross in a temporary capacity before being given the position full time.
He was instrumental in steering Everton's recent rebranding efforts that included the introduction of the controversial new club badge, one which will be changed again for next season.
He also became embroiled in a local scandal last week when a scanned copy of an internal document he is believed to have prepared during his time at Liverpool FC was leaked onto the Internet.
The document profiled several journalists and Liverpool supporters groups who were supposedly in opposition to the Gillette and Hicks regime at Anfield and branded the Spirit of Shankly group as the "Khmer Rouge".
Prior to his role in Liverpool's press office, Tyrrell was Head of Communications at Manchester City FC.
Reader Comments (73)
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2 Posted 05/06/2013 at 23:58:18
3 Posted 06/06/2013 at 00:06:11
4 Posted 06/06/2013 at 00:28:38
5 Posted 06/06/2013 at 00:37:18
If one incident summed up the organisation at the top of our club, then this name card fiasco was it. Embarrassing bunch of twats.
6 Posted 06/06/2013 at 01:12:34
7 Posted 06/06/2013 at 04:36:44
8 Posted 06/06/2013 at 06:51:22
We have more power than we realise.
They have to listen if we shout loud enough.
9 Posted 06/06/2013 at 08:12:16
10 Posted 06/06/2013 at 08:19:43
11 Posted 06/06/2013 at 08:17:34
Great post. I nearly choked on my shredded wheat.
Perhaps the powers that be do read fans' forums even if they don't engage.
Let's hope we can really push on from here. Clear out any dead wood early on, some new faces and execute RM's CL plan.
Fear the Mighty Blues.
12 Posted 06/06/2013 at 08:30:37
We need an overhaul of a lot of our administration.
The example you give re kit is spot on.
I think nearly every club in the Prem gets a better deal than us
13 Posted 06/06/2013 at 08:20:20
EFC's problem is lack of cash flow, this hasnt changed for the last 15 years and having little cash means you make short-term decisions which naturally arent the best for a long-term business strategy. Football just doesnt lend itself to normal business practise because too much of its earnings go into players wages and although in theory they are assets the asset wealth has limited return across the length of the contract. What it does is feed the animal of player power.
If you got rid of the board and BK tomorrow, it wouldnt change EFC situation one bit it would actually harm our credibility with our creditors. We have two options available to us which is cash in on some players and use part of the fees to pay off our debt and reducing overheads so the business can run on a level playing field which is exactly what Villa are trying to do but you have the fear of relegation and lack of hope for us the fans.
The other option is to find new owners who will bridge the gap with their own wealth. EFC are looking at the latter and they have put all their eggs in this basket and so far it hasnt delivered. At some point they will have to consider the first option; it's only a matter of time.
14 Posted 06/06/2013 at 08:59:21
Incidentally I wonder what Mr Tyrell wrote about the journalists, fans and websites at Everton?
15 Posted 06/06/2013 at 09:12:14
16 Posted 06/06/2013 at 09:20:50
17 Posted 06/06/2013 at 09:06:19
18 Posted 06/06/2013 at 09:31:09
19 Posted 06/06/2013 at 09:32:55
20 Posted 06/06/2013 at 09:37:04
21 Posted 06/06/2013 at 09:38:35
Are they not meant to communicate?
22 Posted 06/06/2013 at 09:35:57
The CEO must ultimately be responsible for the day to day running of the Club of which Elstone has been completely shite at doing - the list of disasters has been long and getting longer.
If Kenwright says he listens to the fans - another lie - his next TV appearance should be to announce the departure of Elstone.
23 Posted 06/06/2013 at 09:40:29
24 Posted 06/06/2013 at 09:48:59
25 Posted 06/06/2013 at 09:58:43
What purpose the unsmiling Woods brought to yesterday`s proceedings,gawd only knows, and the Chairman`s performance was clearly an embarrassment to our new manager as well of all of us who had the misfortune to see it.
On relection,the coming together of Kenwright and his nodding dog,Woods,was probably as near to a Board Meeting as the Club ever gets.
A total shambles. Martinez has my sympathy!
26 Posted 06/06/2013 at 10:23:13
I agree 100%.
And this from a guy who creates dossiers on fans behaviour.
28 Posted 06/06/2013 at 10:51:52
29 Posted 06/06/2013 at 11:40:56
We are missing the trick here.
Potential earnings from commercial output far outweighs what we actually have coming in to the club.
31 Posted 06/06/2013 at 12:37:10
32 Posted 06/06/2013 at 12:43:59
33 Posted 06/06/2013 at 13:00:45
Now we know :)
34 Posted 06/06/2013 at 12:55:23
What is your problem with someone who does his best for the club in the absence of anybody else stepping up. Either put up the money that you think he should have or tell us of your own business experience that is better than his.
Criticizing is such an easy option and consistent criticizing is just counter-productive. Honest, fairly held opinions are fine and interesting but unsupported 'facts' are just bullshit. Fair play and give the man some credit even although he makes mistakes and is not perfect.
35 Posted 06/06/2013 at 13:21:18
36 Posted 06/06/2013 at 13:31:30
Let's keep you happy and let's rewrite history.
Unsupported facts??? Unbelievable.
37 Posted 06/06/2013 at 13:48:11
38 Posted 06/06/2013 at 13:33:57
Go on Everton TV this instance and watch the entire press conference.
If you sit through the whole thing and don't find Bill Kenwright the most arrogant, self-serving, sycophantic, egotistical, un-self-aware, jumped up little robber baron you have ever had the displeasure to listen to then you have my deepest sympathies.
39 Posted 06/06/2013 at 13:50:48
40 Posted 06/06/2013 at 14:10:57
And, I have siad this a few times, if someone is going to buy the club they need to be getting more for their money than what they would get now.
Man City have a history that doesn't compare to Everton's, yet they were purchased as they had an excellent infrastructure. Everton need to develop as a business and move forward, the advanges of this would be two fold, 1. perhaps we would be able to purchase better players and 2. we would be more attractive to an investor.
41 Posted 06/06/2013 at 14:12:15
All organisations use communications to lesson bad news with the most famous being the Labour Party who confirmed via an internal memo on September 11th attacks in the USA that this would be a good time to issue bad news stories domestically; does it get worse than that in communication offices?
42 Posted 06/06/2013 at 14:29:42
Much as I`ve come to dislike the Kenwright regime,I do believe our club is unsaleable — even at the £120M figure Stan Collymore prized out of them.
The increased stream of income from via TV revenue will paper over a few more cracks and release more funding for transfers and wages. It will probably be enough to cover BK`s arse for up to five more years.
Meanwhile the embarrassment of Teardrop Willie begins a new era.
43 Posted 06/06/2013 at 14:37:50
Totally off point now; Tyrrell is gone, good, let's hope someone comes in an doe's our club justice.
44 Posted 06/06/2013 at 14:39:40
That's how the guy makes me feel when he sits there and lies, not even bothering to make it confincing, to the people in front of him and the people who afford him his hedonistic lifestyle.
I qualified that it was an unpleasant simile and I'm obviously not suggesting his crimes are comparable, just how I felt.
Perhaps an overstatement in retrospect but I was trying to convey the feeling of someone sitting there with a smug smile, knowing that no-one buys it and trotting out shite with absolute impunity as he does.
45 Posted 06/06/2013 at 14:46:35
Paul Tyrrell was a typical redshite and absoutely loathed us - amazing how he ended up as Head of Communications for us.
46 Posted 06/06/2013 at 14:30:12
My consultancy business doesn't run at a loss and hasn't done since I started it in 2000, it hasn't asset stripped anything, it hasn't systematically and repeatedly lied to its customer base, it values and listens to its customers.
I've had indirect dealings with his peer group at Glyndebourne many years ago and unprompted to the last man said he was out of his depth and a small time Charlie who talks the talk but doesn't walk the walk, a Del Boy Trotter of the theatre world.
The day BK shifts his stinking carcass from Goodison with his entourage of carpet baggers and yes men I will happily give him credit for the party I will hold.
47 Posted 06/06/2013 at 14:39:00
To say "bollocks to the truth, I prefer to exist in a complete fantasy world where everything is nice and everyone is nice to each other"
I give you Alex (479) - "I can't believe some of you guys - how you never miss a chance for a negative snipe, particularly about BK. How many of you have actually ever held a conversation with him or had any personal dealings whereas the people who know him and have done business like Dave Whelan or David Moyes speak highly of him. What is your problem with someone who does his best for the club in the absence of anybody else stepping up".
I really have to ask you Alex, do you work for Everton FC or have you just woken, after 12 years in a coma?
Speaking for myself, I don't NEED to have a 'conversation' with him.
Hearing lame anecdotes about 'my Jenny' or Dave Hickson or the boys pen won't change any of the bullshit - well, will it?
Jeffrey Archer I'm sure can be engaging - I'm sure with a glass in one hand and a vol-au-vent in the other, on the balcony of his luxury riverside apartment, he can appear wonderful company.
But that would change the fact he's a proven liar, a fantasist, a shifty self-serving bullshitting twat and NO amount of conversations with him will change that.
As for Maggie Thatcher cheer-leader, Dave 'Werthers' Whelan, speaking 'highly' of BK - give me a fucking break.
In 2011 Whelan told a radio station that black players have "just got to get on with it" and that those who do complain about on-field insults are "a little bit out of order".
He also (after spending 40 years whining about his FUCKING broken leg) defended Macmanaman's horrific tackle last season with something along the lines "Ee wunt doo owt like that, ee int that type o'lad" - oh well that's fine then.
(nb: I would personally take Whelan calling me a shit-bag as the highest compliment and would be VERY concerned if he thought I was 'alright').
It's funny, a post saying 'you fucking idiot' has a good chance of being removed from TW, but posts like yours are, imo, much more insulting because they assume Evertonians as a group are stupid - stupid enough to ignore (or not notice) years of bullshit and simply buy into an alternative of "Hey, be nice, don't be awful".
48 Posted 06/06/2013 at 14:50:47
Do you remember they said the same before Ross left? He was supposedly going to another department within the club!
It's actually quite funny, 'Nah, he had already handed his notice in before all this kicked off.' type denials.
49 Posted 06/06/2013 at 14:54:06
50 Posted 06/06/2013 at 15:03:45
51 Posted 06/06/2013 at 15:33:49
A business is very different from an old boys club charity
52 Posted 06/06/2013 at 16:25:25
"The people who have done business with him speak highly of him" — Probably because he is an easy touch,as shown by Kitbag, the buyers of Finch Farm (our landlords) etc etc.
53 Posted 06/06/2013 at 17:52:02
Many of the responses are fairly predictable from the usual BK critics and who will never have anything good to say about him, having only convinced themselves by their own arguments. Some of these views are just opinionated invective but some are genuinely held and respected but do nothing to change my own view that credit should be given to BK when due.
As only an occasional 'dipper-in' to TW (much too negative by some contributors) I have no intention of getting involved in the minutiae of individual arguments but I will question a couple of points raised.
Finance, do you really think that Johnson (a hard-headed businessman) just gave EFC to BK – so he had nothing to pay? Not realistic – maybe you know the accurate financial details if so let us all know (not opinions) please. No, I do not work for EFC although I enjoyed a season ticket for 50 years which gives me a certain broad perspective. While on TW (occasionally) I enjoy many of the differing issues and views held – particularly appreciate the professionalism of the balanced reports/views of Lyndon Lloyd and I'm genuinely looking forward to an interesting next season.
Over and out, no tin hat needed.
54 Posted 06/06/2013 at 18:34:55
Have another look at the press conference video.
Would you trust this man to invest your life savings?
Latest contradiction form Mr Chairman....yesterday" Roberto got his plastic sheets out and showed me how he beat City......today "Roberto got his iPad out and showed me how he beat City"
An old saying....to be a good liar you have to have a good memory.
55 Posted 06/06/2013 at 18:42:44
Yes, the same prick who took it off our badge! One phoney fucker he is, made me cringe with his musical chairs yesterday.
56 Posted 06/06/2013 at 18:42:23
Mr Chairman in today's newspapers...."I took Jenny to see Marti Pellow in Evita on the Saturday afternoon. I looked at my watch and said shall we go and have a look at Roberto in the cup final?.....We got there just before kick-off."
The cup final kicked off at 5:15pm.
Google the time the matinee of Evita, on the other side of London, finished that day.
58 Posted 06/06/2013 at 18:52:33
I think you'll find that Mr Kenwright is telling the truth.
Elvis told me. He was with them.
59 Posted 06/06/2013 at 18:55:32
60 Posted 06/06/2013 at 19:02:58
You say you went out and just came back, well, you must have gone out about 14 years ago!!
61 Posted 06/06/2013 at 19:25:23
Forget all the romancing he does in the press – it's all bullshit. I'm convinced he thinks we all really like him; he would hate that illusion to be shattered, hence we only see him romancing about the good times and not tackling serious issues.
62 Posted 06/06/2013 at 20:29:23
Ha ha ha, I bet you don't.
Actually I quite like that line - it's the kind of line one associates with some red-cheeked, floppy-haired M.P who has been caught with his hand in the drawer (or someone's drawers) and is wriggling like fuck.
A way of saying 'shit, my 'argument' won't stand up to scrutiny so I'm running away in a zig-zag fashion and throwing smoke bombs as I do'
The truth is, debating the 'minutiae of individual arguments' would mean dealing in facts, which would mean confronting reality and I think we all know, having read your initial piece of Private Godfrey-style, none-specific fluff, that is DEFINITELY not going to happen.
63 Posted 06/06/2013 at 20:33:51
“Youll never get a better salesman than Bill Kenwright for Everton Football Club” - Bill Kenwright, 12th August 2011.
“I wish I knew (why Everton havent been sold)….I have no idea” - Bill Kenwright, 12th August 2011.
Editorial Team
64 Posted 06/06/2013 at 20:40:29
"Do you really think that Johnson (a hard-headed businessman) just gave EFC to BK – so he had nothing to pay?
I can't see where anyone suggested that. Presumably it was in response to this: He bought shares for a song all those years ago with money he had to borrow but that money went straight into the pocket of the seller Peter Johnson who actually did spend his own money on the club.
The facts are that True Blue Holdings (Kenwright's consortium) paid Johnson just £857 a share for around around 70% of the outstanding shares. That was a lot less than the exchange price anyone else was paying for Everton shares. And at just £30M, the club was arguably very undervalued. (But admittedly there were no other buyers.)
As you said in an earlier post: "Honest, fairly held opinions are fine and interesting but unsupported 'facts' are just bullshit."
And Eugene makes a very valid point. Don't expect to come here and drop your bombs then run off.
66 Posted 06/06/2013 at 22:48:55
67 Posted 07/06/2013 at 00:02:38
68 Posted 07/06/2013 at 01:56:07
Moyes received £65k per week to tow the party line and not bad mouth Kenwright.
Whelan has received somewhere prob in the region of £2-2.5m to gush lovie words about his relationship with all things Kenwright.
Now start your contribution again please...
69 Posted 07/06/2013 at 08:39:02
I understand that Everton have a number of disadvantages re marketing and media profile and that the media in particular is awash/infested by LFC connections (BTW, Did you realise, when Saurez did his biting, all 7 TV presenters and pundits on Sky and then MotD supported and/or played for Liverpool... just as an example – there are literally thousands more). Impartial fair-minded representation guaranteed... 7 out of 7 from a possible 90 odd clubs.
The next EFC person responsible needs to step up here. It is wholly fortuitous we are in general and comparatively an extremely well behaved and relatively successful club, the day only knows what would happen if EFC players bit someone, stamped, dived, or the club settled out of court on transfer dealings etc etc etc.
When the BBC, Echo, SKY etc ignore (positive stories unwritten/poorly positioned), denigrate (use of patronising language/poor photographs), they should be taken to task. It is easy to spot and has been going on for years.
The next person/people need to get a grip of this.
One last point here Everton have finished above Liverpool for the last two years on a fraction of the budget and in a billion times better behaved way. According to the media and many on here who are clearly unaffected by it !! Everton constantly balls up and are heading for doom whilst Liverpool are progressing fast with glory awaiting them..
I urge you to have a closer look at how likely that actually is.
70 Posted 07/06/2013 at 09:28:42
71 Posted 07/06/2013 at 09:31:19
72 Posted 07/06/2013 at 09:49:11
http://news.bbc.co.uk/1/hi/sport/football/476619.stm
'On Monday accountants representing Manhattan-based EM Warburg Pincus and Co can begin checking the books of the Goodison Park club with a view to their deal being completed.The Warburg Pincus bid is believed to have been brokered by computer games entrepreneur and Everton fan Paul Finnegan.
It was presented to Johnson's Leeds-based brokers Arthur Anderson, and accepted by the Jersey-based major shareholder.
The scene is set for a battle for control between Kenwright and the Americans, with the impresario facing the possibility of being voted off the board by Johnson's majority control at Thursday's AGM.
Kenwright has yet to make a formal bid, although a rival consortium of North West businessmen have had a £30m offer rejected.'
73 Posted 07/06/2013 at 12:02:13
74 Posted 07/06/2013 at 12:47:00
75 Posted 07/06/2013 at 14:17:25
Before I continue I should state that I share the opinions of the majority on TW that the Press Conference was embarrassing, particularly the completely unnecessary references to David Moyes. I thought Roberto Martinez handled the situation well, but I prefer his interview on Evertontv.
Back then, one of my daughters worked with Bill Kenwright's daughter in London. When he discovered that she was an Evertonian, he arranged to take her to see The Blues at Arsenal. It was the infamous “Alex Nyarko” match – a 4-1 defeat. After the game, he took my daughter to his home, with his daughter, and put his arm round her apologising for the defeat.
He also promised to arrange for tickets for myself for a home game, when the girls were both back in the area. This duly happened and I was sat in the front row of the Directors Box (you probably saw me!), with my daughter one row behind. Coincidentally we were playing Charlton, the team that my daughter's boyfriend supported. So he also had a ticket – in the Charlton section of the Director's Box!
I must just add that it was a strange experience sitting there. Firstly I was wearing a suit and tie for the first and only time at a football match. Secondly I did not feel part of the crowd, but the noise sort of swept around me – a great feeling. It was also a smashing view, really quite close to the players.
I met Bill Kenwright before the game and we briefly exchanged pleasantries, mostly about my history as an Evertonian. I remember that he was pre-occupied with his daughter, who he was clearly delighted to see.
The highlights of the day for me, however, were:-
1. Being smiled at by Dave Hickson.
2. Radzinski (sp?) scoring the only goal from a superb through pass by one of my favourites – Tommy Gravesen. Btw, in my opinion, Scott Parker was MotM (I wish we had bought him).
3. Meeting Wayne Rooney just before leaving. I was surprised at how small he was. Another coincidence – his photo was centre fold in the programme. So I asked him to sign it for “my little girl”. He looked at my 27-year-old daughter and probably thought, “You've got a right one here!”.
78 Posted 07/06/2013 at 19:46:08
An RS Kopite as OUR Director of Communications, then, a supposed Kopite designing our abomination of a crest.
Whatever next eh? Gerrard as Director of Football?
79 Posted 07/06/2013 at 21:58:27
Whoever it is has to be a Blue, no more RS please.
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1 Posted 05/06/2013 at 23:49:41