Season › 2012-13 › News
Everton unveil new home kit
White socks return for 2013-14
Everton officially unveiled the new home strip for the 2013-14 season, a second offering from Nike that doubles down on the wide white bands on the sleeve and adds a prominent white collar.The release confirms leaked images of the design that emerged two weeks ago and an Indonesian video analysing the shirt and controversial new badge.
Though the design has met with mixed reaction from Evertonians, the apparent return of white socks after two seasons will no doubt go down well with fans. A poll conducted on ToffeeWeb last year revealed that 70% of the 3,300 respondents preferred white socks to blue.
Quotes or other material sourced from evertonfc.com
Reader Comments (76)
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2 Posted 27/06/2013 at 13:31:22
3 Posted 27/06/2013 at 13:32:24
4 Posted 27/06/2013 at 13:38:37
5 Posted 27/06/2013 at 13:37:38
There are a lot of other teams who have not revealed their kits yet but I do think they miss a marketing opportunity by leaving it so late.
6 Posted 27/06/2013 at 13:41:17
Maybe the manufacturers can't meet that sort of timeline anymore as so many new kits are produced each year
7 Posted 27/06/2013 at 13:42:00
8 Posted 27/06/2013 at 13:42:58
9 Posted 27/06/2013 at 13:41:22
15 Posted 27/06/2013 at 13:35:38
Now if we can insert clauses into the players' contracts making it compulsory to wear black boots then I think we'll be ready to roll...
16 Posted 27/06/2013 at 14:06:10
White socks, correct shade of blue, hoops on sleeves are ok, a bit reminiscent of the last Umbro kit in 2008/09 at first glance.
17 Posted 27/06/2013 at 14:19:40
One thing I have to say though - who the hell released those awful Photoshopped pictures of Ossie, Howard and some other bloke in the fake kits?? Another ball dropped by EFC?
Really badly put together whoever did it.
Apart from that, the kit looks nice in the video leaked online. Those photos are terrible but when you see the real thing, it's much nicer.
18 Posted 27/06/2013 at 14:07:51
Last year I thought we looked very Birminghamish. And being modelled on the dullest club in the dullest place on planet Earth is never a good thing.
But white socks, plain white shorts and some fairly simple white detailing on the royal blue shirts...nope, I can't argue with that one bit.
19 Posted 27/06/2013 at 14:35:09
White socks are back too, which I'm delighted about.
20 Posted 27/06/2013 at 14:20:16
Buy the way, is there an official boycott of the merchandise with the new crest? I know there's unlikely to be many TW patrons buying it but it would be good to see the whole fanbase showing its displeasure as one...
21 Posted 27/06/2013 at 14:45:24
22 Posted 27/06/2013 at 14:54:21
Steve. Your worst was my best. Thought we looked spectacular.
23 Posted 27/06/2013 at 15:05:32
The badge doesn't look near as bad as I thought. Still needs to be changed, but not as "throw up in the back of my mouth" as I thought.
I like the hoops on the sleeves.
24 Posted 27/06/2013 at 15:16:41
25 Posted 27/06/2013 at 15:17:38
26 Posted 27/06/2013 at 15:19:32
If it wasn't for the badge, it'd be the first kit I'd think about buying in the last several years.
27 Posted 27/06/2013 at 15:26:59
28 Posted 27/06/2013 at 15:34:22
This will suit our bottle jobs when we go to Anfield.
29 Posted 27/06/2013 at 15:37:39
30 Posted 27/06/2013 at 15:50:45
31 Posted 27/06/2013 at 16:05:40
33 Posted 27/06/2013 at 16:05:11
Didn't like last years kit and don't like this. Last year's had a shade of blue I didn't really care for. Difficult to know whether the new one is the same shade or different.
I really liked last years away kit, the black one. It was simple and classy.... couldn't we have something like that, just in blue? Simple elegance.... don't go all "bling" with go faster stripes and fat assed cartoon badges.
34 Posted 27/06/2013 at 16:18:34
35 Posted 27/06/2013 at 16:24:35
White on the shirt should be kept to a bare minimum with all white shorts and socks.
Simple....Hate looking at that god damn badge.
36 Posted 27/06/2013 at 16:38:51
37 Posted 27/06/2013 at 17:06:14
38 Posted 27/06/2013 at 17:15:31
39 Posted 27/06/2013 at 17:18:34
40 Posted 27/06/2013 at 17:22:46
41 Posted 27/06/2013 at 18:01:22
42 Posted 27/06/2013 at 18:03:11
I think a lot of people in marketing are about to lose their jobs.
43 Posted 27/06/2013 at 18:12:13
My sentiments exactly!!!!
44 Posted 27/06/2013 at 18:26:48
45 Posted 27/06/2013 at 18:25:29
I said at the time of the crest launch that I would not be buying anything whatsoever with this crest on and wrote to Nike to complain - actually got a reply !
I still feel the same and will not be purchasing anything this season and see what happens next
46 Posted 27/06/2013 at 18:31:30
47 Posted 27/06/2013 at 18:12:13
Crouches down with hands over his head............
48 Posted 27/06/2013 at 19:32:09
(2) The badge gets slightly better with every viewing,but then I for one haven't lost much sleep anyway. (Osman's new contract upset me much more!)
(3) It's not for grown men to be encouraging boycotts of merchandise. Most of that stuff is aimed at the youngsters and it's their choice whether or not to wear it,isn't it? The same people who moan about our financial position are urging others to spoil one of our major income streams - crazy!
49 Posted 27/06/2013 at 19:45:26
We get our money up front,that piss poor deal with kitbag doesnt get any better with sales so a boycott of anything with that abomination on it should be encouraged by Evertonians of every age who care about our heritage
50 Posted 27/06/2013 at 19:44:42
What a lot of us are unhappy about is being tied to a deal with kitbag that only makes £3m a season and makes merchandise only available from two shops and online.
More importantly though, we have found ourselves running around in Nike gear and getting paid next to nothing for it while other CLubs, and not just big ones, are pulling in £5-10m a season from their kit suppliers.
So, no, Mr Elstone won't be receiving any apologies from me.
I like the kit and I will consider buying it even with that cack badge when the process for designing the new crest is formally announced to us all and I see that the Club are not fobbing us off as has happened far too many times before.
51 Posted 27/06/2013 at 19:49:57
52 Posted 27/06/2013 at 19:51:14
53 Posted 27/06/2013 at 19:55:28
54 Posted 27/06/2013 at 19:55:11
55 Posted 27/06/2013 at 19:56:45
I will probably buy it just so I don't have a gap in the collection. I have the salmon pink one-to-one away shirt and that WAS awful!
56 Posted 27/06/2013 at 20:01:20
57 Posted 27/06/2013 at 20:09:22
58 Posted 27/06/2013 at 20:23:34
59 Posted 27/06/2013 at 20:37:25
60 Posted 27/06/2013 at 20:49:09
At least white socks are back.
61 Posted 27/06/2013 at 20:56:50
62 Posted 27/06/2013 at 21:45:41
63 Posted 27/06/2013 at 22:42:08
64 Posted 27/06/2013 at 22:52:26
What part of "We've already been paid our share of merchandise" don't you understand?
It doesn't matter how many shirts are sold — we've had our pay-out,
And woooooooooooooooooooosh — right over your head... the Elstone apology was tongue in cheek, ahhhhhhhh!!!!!!!!! Bet you love Blue Bill.
As for buying the kit, yeah get on Bluekipper –it's the place for you absolutely
65 Posted 28/06/2013 at 00:32:12
The bad - that badge, obviously.
The ugly - those stripes are clumsy & dated. The overall effect reeks of the 90s.
The whole thing again looks like a generic Nike design & lacks individuality as an Everton kit.
I've heard Nike have a tier system which dictates the level of input a club has in the design of it's kit & that Everton are in the 3rd tier. From this design I wouldn't be surprised if its true.
66 Posted 28/06/2013 at 07:01:53
67 Posted 28/06/2013 at 07:22:35
68 Posted 28/06/2013 at 09:39:31
69 Posted 28/06/2013 at 13:49:57
Keep it simple – and give us back a decent fucking badge as well!
70 Posted 28/06/2013 at 14:25:17
71 Posted 28/06/2013 at 16:20:46
Not too keen on the dirty blue.
Small guys like Pienaar and Osman will look silly.
72 Posted 29/06/2013 at 18:01:55
73 Posted 29/06/2013 at 19:42:15
Where's the bonce-bound thunderbolt and hate campaign?
74 Posted 29/06/2013 at 20:16:25
The badge - although I don't like it, I'm torn as to what stand to take on purchasing gear. On one hand, I think if you are the supporter who buys it every year and can afford to do so, just buy it (see what I did there?). If you don't always buy one but were thinking about buying one before you saw the crest, buy it or don't buy it. There are other ways to protest, and the club already knows that we don't like it a a whole.
On the other hand, the Kitbag deal isn't favourable (I don't actually know how it works so if someone could enlighten me that would be great) so perhaps if there was a massive decline in merchandise this season it could encourage Kitbag to not renew contract. Maybe not.
Either way I'm happy sticking with my $5 Thailand black and gold special from last year.
75 Posted 29/06/2013 at 20:24:32
When I started on my passion for everything EFC, the strip was a plain royal blue shirt with no badge, white shorts with blue stripe and 'hooped' socks with heavy leather boots. You played with a lace-up ball which would slice your head open if you caught the laces (yes, I'm that old).
Strips boots and balls have massively improved over the years, no argument... but it's time the fans and their limited finances were given the consideration that now turns footballers into multi-millionaires.
76 Posted 30/06/2013 at 01:22:25
77 Posted 30/06/2013 at 01:24:24
78 Posted 30/06/2013 at 10:49:10
I've not bought a new shirt for a good two or three season and I'm undecided whether I'll be buying it this year. I keep hoping for a quality kit and a season to remember it by. Neither has happened recently.
79 Posted 30/06/2013 at 11:06:50
80 Posted 30/06/2013 at 13:12:13
Also, the badge on the shirt is way too big, it has a bit of the nineties about it when sometimes there was a badge inside a badge. I would advise the club to reduce the size by .... say, 100%.
Apart from that, it's shite, I prefer last season's.
81 Posted 01/07/2013 at 22:18:42
82 Posted 02/07/2013 at 05:21:11
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1 Posted 27/06/2013 at 13:26:24
The hoops look totally out of place. I won't be purchasing.