USM, which already sponsors Everton's Finch Farm training complex, has paid £30m to be first in the queue for the naming rights to the new stadium at Bramley-Moore Dock, it was announced at this evening's Annual General Meeting of shareholders.
That could lead to a £20m-a-year sponsorship contract to have either the USM name or one of its subsidiary companies attached to the new ground.
The initial £30m figure is said to be ring-fenced for the development of the stadium and Everton have reportedly negotiated debt agreements with American financiers JP Morgan and Japan's Mitsubishi United Financial Group with "several [other] options still under consideration" for the funding of construction.
Reader Comments (111)
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1 Posted 14/01/2020 at 19:32:12
2 Posted 14/01/2020 at 19:35:47
3 Posted 14/01/2020 at 19:37:03
4 Posted 14/01/2020 at 19:43:02
5 Posted 14/01/2020 at 19:43:29
Nice work, if you can get it.
6 Posted 14/01/2020 at 19:46:46
7 Posted 14/01/2020 at 19:50:06
It's a bit like all them Megafon adverts around Goodison Park. You know the major Russian Mobile Phone Provider, but whereas the Chinese adverts are in Chinese, the Russian adverts are in English. May as well just put: "This is not a fake advert" instead.
8 Posted 14/01/2020 at 19:54:40
9 Posted 14/01/2020 at 19:56:15
10 Posted 14/01/2020 at 19:56:26
USM Goodison arena sure we could all live with it for a few years
11 Posted 14/01/2020 at 19:59:07
12 Posted 14/01/2020 at 20:02:13
13 Posted 14/01/2020 at 20:02:22
14 Posted 14/01/2020 at 20:12:03
15 Posted 14/01/2020 at 20:15:54
There is nothing dubious about what USM are doing, they are a commercial company who see an opportunity to raise their profile so they have paid to have first call on the naming rights. Their accountant is the major shareholder so if they want to put their money into football why not the club that their accountant is the major shareholder. Know what I mean John, as Eric Idle might say.
16 Posted 14/01/2020 at 20:17:26
17 Posted 14/01/2020 at 20:22:21
18 Posted 14/01/2020 at 20:26:36
19 Posted 14/01/2020 at 20:29:09
You can obviously see legal problems. spell them out.
I feel like we are waiting for a VAR judgement after scoring what we thought was a perfectly good goal.
I don't know whether to celebrate or not
20 Posted 14/01/2020 at 20:29:55
21 Posted 14/01/2020 at 20:30:06
22 Posted 14/01/2020 at 20:32:41
As I said, joking, above. Why is an advert for a Russian Mobile Phone company in English? British people cannot purchase from Megafon, unless they intend to go to Russia. Surely, if this was a genuine advert it would be in Russian? As I said, check the Chinese Adverts that are in Chinese as they are clearly aimed at people watching in China. Why aren't the Megafon adverts in Russian? they don't even use the same alphabet!
If you guys aren't a bit worried by this, and have completely forgotten the BBC Panorama program where they alleged that Usmanov gave Moshiri the money to buy his Arsenal shares which he then sold and used the proceeds to buy Everton, making Alisher Usmanov a de facto owner of Everton and Arsenal at the same time. We need to be a bit cleverer about how we are going about all of this. Man City, their owners, and their company Etihad have already treaded this path and UEFA are determined to crack down now.
23 Posted 14/01/2020 at 20:39:21
City are still fighting FFP issues over doing all this with their owners airline company.
24 Posted 14/01/2020 at 20:40:51
I don't do much company law.. but that's legal gibberish and you know it Steve.
25 Posted 14/01/2020 at 20:41:14
26 Posted 14/01/2020 at 20:47:17
27 Posted 14/01/2020 at 20:53:34
The last people who will go really deep into some sort of corruption are the two worse, FIFA and UEFA
28 Posted 14/01/2020 at 20:56:29
29 Posted 14/01/2020 at 21:00:03
30 Posted 14/01/2020 at 21:00:51
31 Posted 14/01/2020 at 21:01:43
32 Posted 14/01/2020 at 21:04:58
33 Posted 14/01/2020 at 21:07:14
Think PSG. What about Bayern Munich.
The list is endless
Real Madrid got the government to buy their training ground for hundreds of millions then the government gave it them back because they represented the country !!!!
Everton and USM at present do not even register on the richter scale
34 Posted 14/01/2020 at 21:13:38
35 Posted 14/01/2020 at 21:15:18
36 Posted 14/01/2020 at 21:24:35
Having listened to literally years of whingeing on these pages about how BK is out of his depth, doesn't have enough money to properly bank roll the club and has taken us as far as he can and how we needed some proper money to compete with the big boys...
...now we have the big players (who were previously investing at Arsenal) and there's a whole load of different whingeing starting, its not the right sort of money or invested in the right way now...jesus.
What if, what if, what if... if ever someone brings a free round of drinks to the ToffeeWeb faithful you can be sure the glasses will be half empty.
37 Posted 14/01/2020 at 21:26:18
The rumors at the time were the king of Spain fought for the government to wipe out reals debt with the banks and it was close to 1 billion euros!!
38 Posted 14/01/2020 at 21:26:37
I'm glad you guys are dismissive of my concerns over USM various sponsorships of Everton, and hope you are right and there is no need to worry here. Time will tell.
39 Posted 14/01/2020 at 21:31:38
Based on other top Clubs I doubt Everton and USM will ever register with the Cowboys st UEFA/FIFA
40 Posted 14/01/2020 at 21:39:07
41 Posted 14/01/2020 at 21:39:13
42 Posted 14/01/2020 at 21:39:40
43 Posted 14/01/2020 at 21:50:27
44 Posted 14/01/2020 at 21:59:03
45 Posted 14/01/2020 at 22:00:51
46 Posted 14/01/2020 at 22:42:13
I'm sure when the Emirates was being built Arsenal also undertook a similar exercise.
To have progressed so far with ambitious and progressing new stadium plans, surely this transaction is legitimate and legal and compliant with FFP.
I'm trusting the board and their business advisors. The whole north end dock area redevelopment plans are all linked in with BMD, and Peel Holdings.
In time and the Everton we trust.
There's too much at stake to take risks, so for me we trust the club, unless there's bona vide facts being supplied.
47 Posted 14/01/2020 at 23:02:26
FIFA and UEFA and our own FA have a record of not making examples of certain clubs when they have broken rules or not played in the spirit of the game or competition.
But we are not part of the European co-efficient and you could sure as Hell see us being one of those clubs the "authorities" punish to justify their role and show that they're cracking down on misdemeanours.
We will attract scrutiny if we keep being in the Top 20 richest clubs with a stadium our size, paying out so much in wages to the coach and players while not being in the Champions League and never winning anything.
Watford already had a pop and the media are regularly talking about the net spend since 2016.
48 Posted 14/01/2020 at 23:24:12
49 Posted 14/01/2020 at 23:32:16
As this Stadium will not be built before what, summer '23 at the earliest, they can give us 30m every year.
When it's build they will name the ground USM something at 20m a year!
Or even better, against whatever the market rate will be then.
Sounds good to me.
50 Posted 15/01/2020 at 01:51:50
51 Posted 15/01/2020 at 02:28:02
52 Posted 15/01/2020 at 02:34:17
53 Posted 15/01/2020 at 04:36:31
*Make Everton Great Again (with apologies to Mike Gaynes, Jamie Crowley, and Jim Harding).
54 Posted 15/01/2020 at 05:05:20
Let's just hope Usmanov and Moshiri arent impeached by the rednoses for pissing on their parade in a few years time.
55 Posted 15/01/2020 at 06:44:24
So guess where the week comes from for construction of the stadium.
As for people thinking the stadium naming rights are not enough. Just a point, there is no stadium at present. Not even a bag of cement.
56 Posted 15/01/2020 at 07:22:38
1: What is Usmanov hoping to gain by funnelling tens of millions of pounds into the club?
2: As the losses continue to accumulate, will we be seeing more such dubious deals?
3: What will happen to the club when the dubious sponsorship stops (which it will at some point)? The club cost base continues to rise while genuine income is relatively stagnant. It's a recipe for disaster, alarm bells should be ringing, there is a lot to be worried about here.
57 Posted 15/01/2020 at 07:58:53
I don't want to wish away time, but I can't wait for the day that Everton is back amongst the big-boys, but after reading Kenwright, talking about how talking about Duncan, became the caretaker, I just hope it was one of his romantic fairytales, because otherwise, how can we ever trust the people at the top of our club, to get anything right, even if I feel Carlo Ancelotti is a major step in the right direction.
Contradictions are everywhere, but they had a plan, then they had another plan, and there was even a spin on the “he's behind youâ€ in this pantomime, because when they went for that walk, Duncan, was standing straight in front of them!
58 Posted 15/01/2020 at 08:51:30
Already concerns about ownership structure and fifa / UEFA / premier league with have no qualms trying to make an example of us.
I'm not saying I'm unhappy by anybody this but it is undoubtedly a concern, as too is over 85% which is scary
59 Posted 15/01/2020 at 08:54:25
60 Posted 15/01/2020 at 09:43:58
It's a Option To Buy; essentially a billionaire financier speculating that in 3 years time, naming rights on the shiny new BM stadium would far exceed 20M a year.
With all the money in football today, it's not an unreasonable wager.
61 Posted 15/01/2020 at 10:30:56
62 Posted 15/01/2020 at 11:08:16
The New Merseyside Stadium at Bramley Moore Dock?
63 Posted 15/01/2020 at 11:12:55
64 Posted 15/01/2020 at 11:15:29
65 Posted 15/01/2020 at 11:40:10
With spurs, everybody knows levys reputation. Not many people want to deal with him. He's known for screwing the last penny out of everybody, players included.
The only way Usmanovs money is dangerous is if it can be proved he has any ownership of the club, even 1%. He doesn't. End of. Their is no paper trail for FIFA, UEFA or the FA to find. Moshiri works for him, so they may be a verbal contract or a handshake shared, but they are not stupid enough to leave a trail or pieces of paper. I'm sure we would fly through any audit or investigation.
Usmanov is a clever man, he doesn't own a local shop, he owns one of the biggest conglomerates on the planet and is one of the worlds richest men. They will already know what's coming their way and would have made sure that everything legally, Is above board.
66 Posted 15/01/2020 at 11:44:02
When you look at the high earners they would like to ship out, Keane, Schneiderlin, Sigurdsson, Walcott, Tosun, considering what we paid for these players and their ages never mind their form I doubt we would get £50 million for all of them. But when you factor in the ridiculous wages these average players are on it makes it almost impossible to move them on. Most of these players are on wages that only regular Champions league players earn, yet we cant even make Europa league with them. So I think moving these players permanently out of the club has to be Marcel Brands top priority. No use moving these players out on loan moves while still paying most of their wages that does not help us in relation to FFP rules.
67 Posted 15/01/2020 at 11:51:00
68 Posted 15/01/2020 at 12:22:09
Sound business from Moshiri and it's in Usmanovs interest to see the build proceeds because his companies will be heavily involved in the construction.
69 Posted 15/01/2020 at 12:44:06
Bolasie plays for Sporting. I don't follow them like I did 18 months ago, before my Dad died and I stopped going regularly to Portugal. But I try to catch them whenever they are on FreeSports, who also have La Liga and Serie A games, by the way. It's the Lisbon derby this Friday, very much worth a watch if you've nothing better to do: Link
follow the link for website with the various channels listed. It's 422 on Sky.
Bolasie has been very much Bolasie so far. He looks quick, his tricks are back. The swagger is back and he's doing his thing. The only issue is it's obviously a lower standard, and the Portuguese from what I can gather, have not taken to him as they see him as a guy there reluctantly, and one who the club is paid â‚¬80,000 (Euros) to each week, and they think they could get better. He got sent off recently in comical circumstances so I cannot recall if he is suspended or not, I think he served it already.
It'll also be worth watching as I think it'll be Bruno Fernandes' last match for Sporting, as I think they have delayed the transfer so he can play against Benfica. See if you think Bruno is worth the hype. Good player but not worth the sums being talked about and I think he'd struggle for Everton.
70 Posted 15/01/2020 at 13:13:42
Thanks for the link I to visit Portugal every year and mix with Benfica fans mainly. I am out on Friday so wont be able to watch Sportings game. I hope your right about the wages of both Bolasie and Tosun being paid in full by both Palace and Sporting. But when the season finishes it will be interesting to see if either loan deal will be made permanent. Maybe the Tosun deal might be as Hodgson said they were interested in him before we signed him, but it will be interesting to see what they offer, not much above £12 million I reckon.
As you know I am not a great fan of the DOF role and I know you have said the majority of clubs in the Premier league have them. But I guess it depends how good they are ie Walsh despite his supposed track record at Chelsea his buys look expensive miss fits, which we will take a long time to recover from.
Brands biggest mistake was selling Gueye what business sells its best asset unless its for an extraordinary price which Gueye certainly wasn't. Far to early to asses Gbamin or Keane but time will tell.
But my main problem is that we have bought players on ridiculous money and it will be difficult if not impossible to move these players on.
71 Posted 15/01/2020 at 13:34:21
As regards Tosun, we supposedly got ٟm loan fee and wages paid in full. Good deal if true. Bolasie is on 㿲,000 a week, and my mate was moaning that Sporting are paying him â‚¬80,000 a week, so that seems to be about the £ / â‚¬ conversion.
As regards Gueye, it's a mistake that gets worse every week in hindsight. However, it's almost impossible to keep an unhappy player these days. I think they did a deal with him this time last year and convinced him to stay until the summer, which he did and gave us his all. The price was very high by French standards, and PSG were struggling with FFP, so I don't think we could have got more. It was only PSG where Gueye wanted to go so no auction to boost the price either.
The ridiculous signings were made by Walsh. I think he's a decent coach but clearly out of his depth as Director of Football as we got done on wages and fees in most deals. Brands has been a little more restrained with the money spent on both fees and wages, not counting Bernard who's inflated wages reflect the fact that he was a free transfer.
72 Posted 15/01/2020 at 13:36:46
How do you know who's wages we are paying and who's we are not for the loanees we have out ?.
73 Posted 15/01/2020 at 13:39:45
74 Posted 15/01/2020 at 14:04:04
76 Posted 15/01/2020 at 15:39:15
Arena would be much better.
77 Posted 15/01/2020 at 15:41:51
78 Posted 15/01/2020 at 16:05:19
79 Posted 15/01/2020 at 17:30:27
They need to be careful, but my guess is that they're used to working in regulatory environments and know how to stay on the right side of them. I suspect that Spurs & West Ham's financial setups are such that they are seeking a high price for stadium rights that they're unlikely to get.
Interesting that so many people go on about Brands's poor performance and use Walsh's purchases as evidence. I'd say he's playing a hard hand pretty well.
80 Posted 15/01/2020 at 17:51:53
81 Posted 15/01/2020 at 18:23:20
Ha ha! Yes, sorry Derek but I completely missed where you were coming from. lol.
82 Posted 15/01/2020 at 22:00:14
Then we'll be seen as a threat and they'll come after us... but it will be too late by then. Wolves and a few other smaller progressive Clubs will be most likely doing the same. Won't happen.
When enough are monied up to compete, it will cancel out and revert to how it was... how you put together you squad and played your football... As it should be.
83 Posted 15/01/2020 at 23:13:08
I'm much more concerned and interested in the football side of football.
We never used to have money, for now we do.
Let's hope it can be used to find, entice, keep and be a successful team.
FFP.. Free folding paper for all the use it is.
84 Posted 15/01/2020 at 23:18:58
85 Posted 15/01/2020 at 23:28:36
86 Posted 15/01/2020 at 23:30:51
87 Posted 15/01/2020 at 23:31:05
88 Posted 15/01/2020 at 23:50:41
89 Posted 16/01/2020 at 00:14:43
Also, think it is a bit late to be holding our nose at investment from Moshiri or indirectly Usmanov. Moshiri has pumped in £350 million already and we should all imagine what our situation would be if Kenwright was still in control and he had a net amount of £5 million before player sales to spend every year.
90 Posted 16/01/2020 at 08:39:28
91 Posted 16/01/2020 at 10:19:20
Remember it was the Daily Fail that campaigned to have our neighbours given the extra Champions League place in 2005 and they have been very supportive of that club on many occasions.
I would imagine that Everton FC have already put these plans in front of the appropriate authorities and have been given the green light.
Like many other areas of life, the media. if it shouts loud enough and long enough, has the power to persuade the weak-willed populist governing bodies to change their minds.
Look at the 'outrage' hurled against gambling in the UK in recent times. I'm not saying that I disagree with that 'campaign' merely that I didn't see much of that outrage in the media until relatively recently, when it became popular and therefore profitable to do so.
Everton may never be the media's favourite club, but the press will continue to point an accusing finger at the club whenever the opportunity presents itself.
I hope to read many more articles similar to the Daily Fail's in the coming decade.
92 Posted 16/01/2020 at 10:31:58
There may be more reports to come from more serious sources than that shitty, mean spirited little tabloid. We'll have to wait and see.
93 Posted 16/01/2020 at 10:38:13
94 Posted 16/01/2020 at 11:03:36
A contrived set of circumstances devised to stitch up Everton FC with a previously unheard of rule, only to abolish it before it affects anyone else.
95 Posted 16/01/2020 at 11:11:01
It's all speculation, and currently media driven.
Unless somebody actually knows what's occurring, wait and see.
I accept that generally there is no smoke without fire, but let's not get carried away with all the above doom and gloom.
96 Posted 16/01/2020 at 11:19:36
97 Posted 16/01/2020 at 11:38:30
98 Posted 16/01/2020 at 12:08:01
99 Posted 16/01/2020 at 12:25:26
100 Posted 16/01/2020 at 12:56:15
101 Posted 16/01/2020 at 13:01:41
I bid £35m for the rights. There you go. Competitive market rate. All fair and square.
Do I hear any £40m?
102 Posted 16/01/2020 at 13:29:11
103 Posted 16/01/2020 at 14:35:18
104 Posted 16/01/2020 at 21:23:45
105 Posted 16/01/2020 at 21:41:23
106 Posted 16/01/2020 at 22:03:04
Why so despondent? There are absolutely ZERO reports that categorically state the PL WILL investigate the deal.
All and every link with the clickbait headline 'PL to Investigate Everton Deal' headline references the original 'source' of the story: the Daily Mail.
In other words (literally!) they are simply regurgiating that extremely speculative piece.
Having got people to click the headline, each and every one of them changes the absolutely certain modal verb WILL investigate to a more uncertain alternative, MAY, COULD, CAN.
As others have already pointed out, the original Daily Mail story is full of unsubstantiated claims, quoting unnamed sources who allegedly have expressed concern; a scattering of copy-paste of PL regulations vaguely related to this deal; a couple of unrelated examples of other alleged financial malpractice by a couple of clubs, still yet to be proven.
As yet, there is literary nothing to see in this fabricated story.
107 Posted 16/01/2020 at 22:35:06
108 Posted 16/01/2020 at 22:50:53
'Lahndon' clubs Come on you Spurs/Arsenal/Spurs/Arsenal on and on Dreaming of course that one day those 'Lahndon' clubs will (Finally) beat the north.
The hell they will.
Oh poss a certain Russian Oligarch a wee bit jealous ?? !
109 Posted 16/01/2020 at 22:58:47
110 Posted 17/01/2020 at 22:01:08
The Daily Mail sports section is used for Lfc, anti-Everton propaganda by that confirmed redshite disciple Dominic King, who used to be the Everton correspondent on the Red Echo.
Fear not for the £30 mill, and the reds are running scared.
111 Posted 17/01/2020 at 22:42:46
Few people, if any, KNOW (provably) if the way Usmanov (and through him Moshiri) achieved their wealth was by what the laws of this country would deem illegality. Many people think what happened to the people of the former USSR/Russia deplorable in terms of losing hundreds of billions of their country's wealth to a handful or two of Usmanov/Abramovich types, but that's not proof of illegality, very distasteful as I think it was.
And given that Moshiri is a mere single figure billionaire, allegedly, it's laughable to think the Premier League will risk taking on a man of even his wealth, never mind Usmanov's, in a legal battle that will certainly be way above their own financial resources or skill-set.
If you didn't know better you might even think all major football is such a cesspit of moral and financial decrepitude that only immoral corrupt people would be interested in "investing" in it at all, but that surely can't be the case can it?
112 Posted 19/01/2020 at 22:48:41
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