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Survey reveals overwhelming support for EFC

18/03/2015  Comments (35)  jump

The 2015 Premier League Fan Survey shows Everton fans to be overwhelmingly behind the club in categories all across the board.

The backing of Evertonians for the work being done at Everton has been virtually unanimous in this year's survey, with 96% of supporters surveyed providing an affirmative response to the question of whether they feel positivity towards the Club – compared to a league average of 80%.

Supporters also endorsed the custodianship of the Club, with 92% agreeing the Club is well-run. The average among all Premier League clubs was 78%.

Significantly, 95% of fans agree that the Club is heading in the right direction – compared to a 77% aggregate across the Premier League – and in almost half of the questions put to fans related to the matchday experience the Club secured first or second-place finishes in a table of all top flight clubs.

In the majority of categories, the Club registered year-on-year improvement, reflective of a three-year journey in which the Club has delivered on a determined effort to improve across all areas covered by the survey.

In 2011-12 a fifth-place ranking or higher was achieved in only three responses related to matchday experience. In 2014-15 there were 21 responses which equated to a mark of fifth or higher. Similarly, positivity towards the Club was measured at 55% in 2011-12 compared to this season's 96%, while the extent to which the Club listens to supporters has increased from a 36% endorsement three years ago to 68%.

Everton's Chief Executive, Robert Elstone, said: Nil Satis Nisi Optimum sets the bar really high and we relish that challenge. The almost unanimous endorsement of our efforts to always put our fans first, to embrace and support our community and, ultimately, to live up to our motto is extremely pleasing. I know all my colleagues will be proud to have received acknowledgement from the fans that, on the whole, this is a well-run Club.

There will continue to be challenges, of course, and the biggest challenge for us all is to maintain our effort and to continue our journey of improvement in all areas. The Fan Survey, I'm pleased to say, suggests that we are on the right path.

Quotes sourced from fcBusiness

Reader Comments (35)

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Denis Richardson
1 Posted 18/03/2015 at 14:39:42
Â’92% agreeing the Club is well-runÂ’ & Â’95% of fans agree that the Club is heading in the right directionÂ’ Really?

Who was actually surveyed? I didnÂ’t even know there was a survey being done!

Almost nothing concrete has happened re the stadium issue in the last 20 odd years and that is by far one of the most important issues that need to be resolved!

Dave Abrahams
2 Posted 18/03/2015 at 14:44:50
Where or when did this survey take place and how many took part in it?.
Kevin Tully
3 Posted 18/03/2015 at 14:52:04
WeÂ’ve won fuck all for 20 years, play in a dilapidated stadium and have the some of the worst merchandising deals in the League.

Who did this survey, BK productions?? FFS.

Andrew Ellams
4 Posted 18/03/2015 at 15:03:25
Obviously a clipboard was passed around the boardroom at half time last Sunday. What a load of crap.
Paul Hughes
5 Posted 18/03/2015 at 15:05:03
Presumably, then, the survey was done the day after Lukaku signed, before this shambles of a season had started. Either that or the responders were limited to Mr ElstoneÂ’s immediate family.

Lies, damn lies and statistics.

Patrick Murphy
6 Posted 18/03/2015 at 15:06:04
Probably surveyed during the first hour of the Arsenal home game and possibly those who occupy the Executive Boxes or higher price range seats.

I donÂ’t mind the fact that Everton FC come away in a good light and can use it to market themselves; what I do dislike is that the sample size was probably very small but somehow they represent the majority of the supporters i.e. A certain percentage of "Evertonians" believe this or that. I wonder if TW and other fan-sites could ask the same questions and see what a larger proportion of the fan-base really thinks?

Is there anybody on TW who actually filled in this survey?

Pete Cross
8 Posted 18/03/2015 at 15:13:16
I had the survey months ago, I think it may have been season ticket holders and Everton members.
Trevor Peers
9 Posted 18/03/2015 at 15:16:00
BK should work for the Ministry of Propaganda after that bold statement. Reminds me of the kind of nonsense Saddam would spout. He ought to look on TW to get a real perspective of how the fans feel.
John Gee
10 Posted 18/03/2015 at 15:25:53
Did we send 1985Â’s survey back by mistake?

We are still 14th arenÂ’t we? Yup, heading in the right direction.

Dave Abrahams
11 Posted 18/03/2015 at 15:25:54
IÂ’m a season ticket holder and get a programme every game. I canÂ’t recall being asked through either for my thoughts on how Everton are run; they most certainly wouldnÂ’t have had a positive reaction from me.
Paul Thompson
12 Posted 18/03/2015 at 15:27:02
Puts on tin hat...

I did a bit of checking. This is a survey carried out on behalf of the Premier League by a respected polling organisation – Populus. They collect and publish the results, not EFC or other clubs. However, unlike most polls carried out by such organisations it’s not a ’random’ sample. Instead, it appears that clubs post a link to the survey on their websites and any fan who wishes can fill it in.

In this case, 36,878 fans took part, including 1,665 Evertonians. That’s not a bad number, even if it’s more representative of fans who visit the official site than fans in general. It’s possible that the outcome is a bias towards those more likely to view the club favourably. But here’s a radical view – a survey based on visitors to TW is no more likely to be ’a real perspective of how the fans feel’ (Trevor@9). We are part of the Everton community, not its sole authentic voice.

Pete Cross
13 Posted 18/03/2015 at 15:37:09
The survey was sent online from the PL completely independent of EFC.
Paul Burns
14 Posted 18/03/2015 at 15:46:04
Unbelievable... like turkeys voting for Christmas. Another nail in EvertonÂ’s coffin. How can anyone be happy with the festering corpse of a once-proud club that has been in limbo for decades?

The current situation where we donÂ’t even know who actually owns the club is killing us and yet this survey claims fans are happy and think we are heading in the right direction.

I feel like beating my head on the concrete floor.

Mark Andersson
15 Posted 18/03/2015 at 15:43:20
I can believe it because Santa is real too, mmmm isnÂ’t he?
Gerry Quinn
16 Posted 18/03/2015 at 15:51:54
Paul, #12, great response and excellent comment in your last sentence
Trevor Peers
17 Posted 18/03/2015 at 15:46:00
Paul (#12),

Most Everton fans I talk to say the same things. Missed opportunities in building a new stadium, NOT finding a wealthy owner, the lack of Real financial investment in the playing staff, are examples of a poorly run outfit since the introduction of the Premier League... leaving us miles behind our competitors.

Or am I living on a different planet?

Paul Thompson
18 Posted 18/03/2015 at 16:12:25
Trevor#12. There is one sun - Everton FC - and many planets in orbit. You live on one of them (with others of course).

IÂ’m not at all dismissing your concerns, merely observing that other Evertonians may not share them to the same degree or with same intensity. The survey is just a little evidence to counter the view from some on TW that Everton FC is a corrupt and incompetent omnishambles.

Clive Mitchell
19 Posted 18/03/2015 at 16:18:41
Trevor, 17 - I guess the Everton fans you talk to didnÂ’t fill in the survey!

To be fair, I remember when this was done. It was a time early this season when the roof hadnÂ’t fallen in and the feelgood factor was about as strong as I can remember. Sometime after Wolfsburg at home.

Steve Moe
20 Posted 18/03/2015 at 16:41:15
Not sure how many fans follow this website; I am a new member. So far on this subject, only 10 of you or so seem to be bothered by the support. As our favorite manager RM would say, we are just looking forward, we cannot worry about the past results in which we deserved better. We are starting to get the results we deserve giving us more confidence in the way we are approaching the game. Sigh and deep breath.
Andy Meighan
21 Posted 18/03/2015 at 16:57:16
Put the fans first??? Yeah, sure... my son and I got our season tickets refused at the Kiev game after an admin error. After explaining to the bimbo at the ticket office that the club could have emailed me, so I could make contingency plans at least 24 hours before, the silly bint told me the club isnÂ’t at liberty to do such a thing!

I didnÂ’t have my credit card on me or enough cash to buy 2 new tickets as I come straight from work and kindly asked if she could replicate 2 tickets and IÂ’d put the money in as soon as I got home... She looked at me as if IÂ’d just raped her mother!

So we had to trundle home soaking wet and downright miserable. People’s Club? My fucking arse!!! I’d like to bump into that phoney Elstone one of these days – I’ll let him off, though, if we go through tomorrow.

Jim Potter
25 Posted 18/03/2015 at 17:56:48
Obviously no TW contributors took part in this survey – as the results would have been (by and large) a 180° polar opposite.

Even as a perpetual optimist, I find the scores somewhat surprising.

John Raftery
26 Posted 18/03/2015 at 18:20:07
I filled in the survey. The results are pretty much what I would have expected. The club is generally very well run and the people behind the scenes work very hard to learn from their mistakes which is what all good organisations do.
Patrick Murphy
27 Posted 18/03/2015 at 18:57:40
John - I canÂ’t argue that the people who work for the club do a sterling job in almost every aspect and they should be rightly applauded for their efforts.

However, the people who run the club have shown a total disregard for the ambitions of its supporters and the heritage of the club.

Once upon a time, we were able to compete with our nearest and dearest and Arsenal, the Manchester clubs and Chelsea are slightly different because of the sums of money invested in those clubs. But Everton FC have been cast adrift and we find ourselves about equal with clubs who we used to look down upon.

Southampton, Spurs, West Ham, Aston Villa, Sunderland and Newcastle have always been decent clubs but they would never have hoped to compete with Everton in the long term; but, if another decade passes without Everton gaining new investment, some of those clubs will very probably be out-performing us on a regular basis.

If that is deemed as the current owners being good custodians of the club, I do wonder what bad custodians would look like... The only true investors at Goodison have been the terrific supporters but that in todayÂ’s game is becoming meaningless as every major club who wishes to compete for trophies needs fantastic amounts of money from sponsorship deals or a sugar daddy. IÂ’m afraid that Chang and Kitbag donÂ’t fit that brief and we may as well be sponsored by Â’JoeÂ’s CafeÂ’ for all the difference it makes in helping Everton to compete for trophies.

The club has done relatively well but not as well as it should have done and certainly it shows no signs of improving in the near term, every year that passes is another year of under-investment and another year when similar sized clubs will overtake us; not a recipe for success in my opinion.

Brian Harrison
28 Posted 18/03/2015 at 19:27:18
I hear that after reading this survey Kim Jong Un has sent for his PR man and wants to know how Everton got a better rating from their fans than he does.
Andy Crooks
29 Posted 18/03/2015 at 19:37:24
I do not think the club is well run and held that view even when things were going well on the pitch. I have read on here many compelling examples of the incompetence in the running of the club. I have honestly never read a convincing defence of Kenwright and his board.

IÂ’m not denigrating other Evertonians and would be happy to read a defence of Kenwright with an open mind. I can see the benefits to the club of some positive spin but I find the notion of Kenwright basking in this utterly galling.

Dave Abrahams
30 Posted 18/03/2015 at 20:04:05
Trevor Peers (#17), IÂ’m with you regarding Everton being a very poorly run club; it has been since Sir John Moores left the club.

Paul Thompson (#12) the number of Evertonians you list that took part in the survey differs from the number given in the echo by about 500. According to the Echo, 1123 took part; you say it was 1665. Maybe you are correct, maybe not.

John Raftery
31 Posted 18/03/2015 at 20:05:05
Patrick (27) I donÂ’t think our decline in relation to other clubs can be fairly laid at the door of the current owner or the management. The majority of the clubs you mention have been relegated during the Premier League era while bad custodians would have taken us to the same level as Sheffield Wednesday or Leeds.

I agree that Spurs and West Ham may well overtake us with new stadiums and the commercial and financial advantages which London conveys on all its big clubs. I donÂ’t see how Aston Villa or the others will do so. Villa in particular had the temporary advantage of investment from their owner but failed to use it to gain long-term benefit.

If anyone is to blame for our current predicament, it is the complacent Board of the 80s when we had a financial advantage over most of the top clubs but failed to capitalise on it in terms of stadium investment, partly it must be admitted because the stadium was less than half-full on many occasions. As a club we lacked vision, taking the cheap options available to turn Goodison into an all-seater stadium while Manchester United and others embarked on two or more rounds of rebuilding.

The perception outside Merseyside that we are the Â’second clubÂ’ in a provincial city also severely damages our commercial potential. Unless or until we can develop a realistic plan for a new stadium, we have no hope of securing investment or comparable commercial sponsorship deals available to the top clubs.

Patrick Murphy
32 Posted 18/03/2015 at 21:27:51
John - I agree with you that mistakes were made in the 80s, however, the game was literally fighting for its life as a viable sport and the hooliganism and general malaise affected most of the leading clubs during that time. Since the inception of the PL, Everton have done very very little to capitalise on the popularity of the sport in the UK and overseas.

A forward-looking board at any point in the last decade and a half, would have been aggressively looking for investment rather than sitting back and using the TV money to keep the wolf from the door. We may well be in the wrong location compared to other clubs but that doesnÂ’t mean the board should sit on their hands for another decade.

What you are really saying is that we are stuck with our situation and shouldn’t really expect any more than is currently being done – music to the ears of those who sit in power at Goodison no doubt.

Colin Glassar
33 Posted 18/03/2015 at 21:34:01
I agree with most of the results except for our piss poor board who havenÂ’t invested a penny in the club for eons. To be fair, OFM and present incumbent do miracles with the pittance (compared to other managers) they are given. On the other hand, BKÂ’s PR machine is impressive with his Blue Bill bullshit.
Paul Thompson
34 Posted 18/03/2015 at 21:51:37
No-one could plausibly argue that the strategy and long-term development of the club over the last 20 years and more has been a success for the reasons familiar on this site. That doesnÂ’t mean that Everton is not well-run within those constraints.

If you look at the detail of the survey, Â’well runÂ’ is geared towards Â’nuts and boltsÂ’ stuff. For example the club is rated best in the Premier League for stewards, ticket office assistants, catering staff, season ticket information, match ticket information, purchasing tickets online, ticket price concessions. Logically, this must reflect the experience of many match going fans.

One area that we do appear to be outstanding is Everton in the Community and there is some fantastic work highlighted on the OS.

Mike Childs
35 Posted 18/03/2015 at 22:00:47
I have only been here since 2010 but to me it appears that our board is only interested how much Everton can enhance their own bank accounts despite BK's bs that he bleds blue.
Patrick Murphy
36 Posted 18/03/2015 at 22:42:40
Mike - I don't think the board can be accused of lining their own pockets and that isn't really what some of us complain about, it is more that the investment in the club has not been good enough for a very long period of time and to be honest if the directors were making money out of the club due to good business acumen, I wouldn't find that such a terrible thing.

Because they take nothing out and put nothing in they are in effect curators of the club who prefer to keep things ticking along, hoping that they will find a charitable benefactor who will bankroll their ideas rather than being pro-active owners who would drive the club forward to meet a particular vision.

John Raftery
37 Posted 19/03/2015 at 07:28:18
Patrick - I am not saying we should settle for what we have got but I believe we are having to run to stand still. If we were badly run like, say Sunderland, we would be regularly in the lower reaches of the table. Writing this from a hotel 300 yards from the 70,000 capacity Olympic Stadium in Kiev I think we are doing very well to compete at this level. Everton operate a risk averse strategy when it comes to securing commercial deals. That means the club can be run on an even keel. A more adventurous strategy might bring greater rewards but the big downside is we could be left high and dry if sponsors don't deliver or go bust.
Eric Myles
38 Posted 19/03/2015 at 08:03:13
Comical Ali is alive and well and working in Everton's PR department.
Dave Abrahams
39 Posted 19/03/2015 at 10:28:06
Paul (34) maybe you have not read or paid attention to the state of the club financially from about 15-20 years ago to the mess it is in now.

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