The Everton Stadium
Our potential new owners, 777 Partners, expressed many a fine sentiment in their recent open letter to the fans. For this fan, however, fine words butter no parsnips. Actions, we are told, speak louder than words.
There is an opportunity for the new owners and custodians to leave an indelible mark of their tenure. An opportunity to re-position the club as slightly different, as befits its history. An opportunity for an instant connection with the fanbase. An opportunity to show the City of Liverpool and the football authorities that they do indeed “get it”.
The new owners should forego the money that comes with the “Naming Rights” and let the Stadium be known as: The Everton Stadium.
At a stroke, they rid themselves of the image of modern-day carpet baggers.
At a stroke, they elevate themselves to custodians of a proud heritage.
Or am I being a romantic old fool, perhaps? What is wrong with that?
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2 Posted 13/10/2023 at 06:29:14
3 Posted 13/10/2023 at 07:12:38
They're in it for the money as are most owners.
4 Posted 13/10/2023 at 07:13:18
But, like others have said, that isn't possible as we need the money. Very badly!
5 Posted 13/10/2023 at 07:51:20
New Goodison Park
Bramley-Moore Dock
Regents Road L3 blah blah blah
But money will talk... The Acme Widget Stadium
6 Posted 13/10/2023 at 07:53:49
The Everton Stadium works for me (and include The). I can see arguments for utilising Bramley-Moore Dock in the name instead, perhaps add Arena at the end as I imagine there will be various other types of events taking place in and around the actual stadium...
I also think our name has to be included. Helps with the identity of the club.
7 Posted 13/10/2023 at 21:46:26
Preferences for the supporters or media perhaps would just be "The Bramley-Moore" . (Not just "Bramley-Moore" as the sounds like a windswept barren field at the top of the of the Yorkshire Moors!)
"The Dockers Doorstep" no, not a chip buttie.. but due homage to its heritage, just to me smile, as I remember my Grandfather working on the docks and meeting him at the gates when he got off.. :-)
"The City of Liverpool Stadium" puts the other lot forever in the shade and takes back ownership of the city… 2nd class and always will be.
Alas it will be the "Apple Stadium" or the "Tesla Colosseum" or the "Dyson Arena" – or Littlewoods for that matter...
8 Posted 13/10/2023 at 21:52:08
9 Posted 13/10/2023 at 22:02:35
As it stands, with £750M debt added to our club, the new stadium is non viable in this era of normalised, but relatively high to recent past, interest rates.
Let's not hamstring ourselves further.
10 Posted 13/10/2023 at 22:20:39
In terms of sponsorship, it couldn't get better: billionaire companies from the south hiding a confederate flag in the boardroom will be queuing around the block.
11 Posted 13/10/2023 at 22:21:59
Nothing with ‘The' or ‘Stadium' in it, ever.
In reality, I'd accept most easily the sponsor's name followed by ‘… Dock'.
13 Posted 13/10/2023 at 22:50:16
14 Posted 13/10/2023 at 22:56:22
"The Everton Stadium" is awful for a name.
We need to get every last bit of value that the new stadium can bring. So someone will give us some amount of money and we will accept the highest bid.
It's our last chance to bridge a gap to the top sides that's getting bigger every year. As someone said, it's already called Bramley-Moore Dock.
Names stick. Someone may pay to put their name on it, and we should take the money, but Blues will probably still call it Bramley-Moore Dock.
The M&S Bank Arena in town has been sponsored by them for years now; I've never heard a single scouser call it that. It's known as the Echo Arena because that was its first name.
We as Evertoians need to use the name Bramley-Moore so it is established as the name now, before it's sponsored, then when the sponsorship changes over the years we have a constant.
15 Posted 14/10/2023 at 00:12:45
16 Posted 14/10/2023 at 00:48:11
17 Posted 14/10/2023 at 00:51:31
We could go a bit Yank and call it "Kendall-Harvey-Ballpark"...
18 Posted 14/10/2023 at 01:09:21
19 Posted 14/10/2023 at 02:49:01
You can't have both. Naming rights will bring in a lot of money – same as shirt sponsors and everything else we need to be maximising.
Yes, it's soulless. No, I don't want an equivalent of the Tough Sheet Stadium.
But you can't reject the money.
I might just refer to it as Bramley-Moore Dock Stadium regardless.
20 Posted 14/10/2023 at 07:58:08
I know there will no doubt be sponsorship and naming rights, but I like the idea of just referring to it as Bramley-Moore Dock, whatever the official name becomes. And that can / will change over time as sponsors come and go.
Referring to Goodison doesn't give the new stadium its own identity.
If I was on the naming committee, Goodison can be named as one of the stands and I've given my view on that before (not that it will be listened to): Goodison, St Domingo, Prince Rupert and St Luke.
I commented on another thread, Ernie. There is indeed a balance to be struck. We have to be conscious of where the majority of our match-going fanbase comes from. Many of us travel many miles, but we are not a tourist attraction like the cousins. If we are to project, we need to generate revenue and capitalise on the opportunities the new stadium will provide.
I am under no illusion this will see matchday and season ticket prices go up. There will be more corporate activities. We need to increase our matchday revenue as we are poor performers in that area.
But yes, it's a balance. We need to project our brand in order to attract a wider support base and be able to compete. Otherwise, despite the new stadium, we end up remaining plucky Everton. A fallen grace from yesteryear. We need to grasp this opportunity and get us back to competing where we should be.
21 Posted 15/10/2023 at 03:28:27
22 Posted 15/10/2023 at 08:28:24
It's been the Everton Stadium ever since the club dedicated its own website and logo — along with that 'All' marketing campaign a long while back.
Bramley-Moore is strictly the name of the dock they filled in to build it. Not the name of the stadium. The Bramley Moore (no hyphen) is the name of the pub opposite.
23 Posted 15/10/2023 at 09:26:00
I once knew a man who lived in the worst house on the best street, and he fought tooth and nail to continue living there. The neighbours hated him but he was a very plucky man, and didn't care, because the house prices continued to rise and he eventually made a fortune, even though he had done nothing to improve that house.
Plucky little Everton? 🤮 plucky Bill Kenwright?🤑
24 Posted 15/10/2023 at 10:17:14
Companies will be queuing up to put their name on it.
We couldn't afford to turn that down over stupid sentimentality.
The whole point in this stadium is to generate revenue for EFC.
Bring on the naming rights £££££££££££
25 Posted 15/10/2023 at 10:32:32
26 Posted 15/10/2023 at 10:39:27
Do you ever have anything positive to say about anything related to Everton?
Am sure there may have been something but I probably missed it.
27 Posted 15/10/2023 at 10:46:01
Spurs have had numerous offers but Levy has held out waiting to blag something bigger.
28 Posted 15/10/2023 at 10:53:50
Can anyone see a time when the club ask the fanbase to share their names for the stadium with perhaps the top 5 resulting in a vote to choose the final official name...
As mentioned in an earlier post, due to current UEFA rules, when we start playing in European competitions and presumably when we host games in the Euros, we can't use any sponsored names associated with the stadium so have to revert back to the official name
I can see reasons for and against The City of Liverpool Stadium but would it draw more attention to the other lot or annoy them.
29 Posted 15/10/2023 at 11:07:10
30 Posted 15/10/2023 at 11:38:04
31 Posted 15/10/2023 at 11:40:28
32 Posted 15/10/2023 at 12:03:04
I wouldn't like a reference to Liverpool. I correct people when they call me a Liverpudlian.
Paul, you've called out the Geography geek in me. Charing Cross is deemed the centre of London (so when you see those signs on the Motorway, that's what the miles relate to.
The Tottenham Stadium is just shy of 8 miles from Charing Cross. A similar distance from the Pier Head to Kirkby!!!
33 Posted 15/10/2023 at 12:04:16
34 Posted 15/10/2023 at 12:43:38
35 Posted 15/10/2023 at 13:11:34
Pie eaters on hallowed ground??? Wash your mouth out with soap!
36 Posted 15/10/2023 at 13:23:03
I don't agree mate. You would hear the howls of protests from all four corners of the earth if we named it the City of Liverpool stadium. They would be besides themselves.
They would forget we were the first team in the city and their purple necked outrage at what they would see as our identity theft would provide endless fun for us blues. It would almost be worth it.
I say "almost" because you are right. We do not want to be associated in any way with them.
The naming rights will go to the highest bidder, but we can have our own name for the new stadium. One which will piss them off whilst securing our ties to the city.
Let's nickname it Scouse House!
37 Posted 15/10/2023 at 13:42:40
38 Posted 15/10/2023 at 13:53:48
39 Posted 15/10/2023 at 14:09:39
We might never see a penny of it if some of their bad press is to be believed but once it's in the books we're minted, especially if we can get those Enron accountants in as auditors.
40 Posted 15/10/2023 at 14:15:56
41 Posted 15/10/2023 at 15:14:06
Moaning about this or that player's/manager's performance on a weekly basis whilst our ship, with Dumb and Dumber in charge, continues to be sucked ever nearer the centre of the vortex is something I can't get my head around.
Sorry!
42 Posted 15/10/2023 at 15:47:57
Viva, Santo Domingo!
43 Posted 15/10/2023 at 17:13:38
Just wondering if there was any smile in 1995 for our trophy win. With that being our last trophy, I guess I know the answer :)
44 Posted 16/10/2023 at 08:18:40
45 Posted 22/10/2023 at 16:51:19
46 Posted 31/10/2023 at 13:19:42
47 Posted 31/10/2023 at 13:38:14
48 Posted 31/10/2023 at 14:50:45
I would personally like ‘The Liverpool Dock Stadium – Home of Everton Football Club.
We can also go one further and have two big blue liver birds put on the roof and call them Dixie and Howard.
This Stadium will put us back on the map when big European matches are played there along with Boxing, UFC and also concerts.
There has to be somebody else out there who can see the potential in our club with a new stadium in that great location.
49 Posted 31/10/2023 at 14:54:06
50 Posted 31/10/2023 at 14:56:46
Leave your roots, sell your soul and this is what you get.
Money, money, money – it stinks, and it has ruined the game.
We'll be in the 'Birds Eye Arena', or 'Jacob's Crackers Stadium'.
Forget about a name with meaning beyond commerce. It simply will not happen – we have neo-liberal gangster capitalist Americans about to slit our throats.
51 Posted 31/10/2023 at 15:26:14
I don't want the word 'Liverpool' anywhere near our stadium.
52 Posted 31/10/2023 at 15:43:05
Waterfront (Simple Minds) belting out while the teams are in the tunnel and then run out to Z-Cars.
53 Posted 31/10/2023 at 15:59:49
54 Posted 31/10/2023 at 16:04:40
55 Posted 31/10/2023 at 16:21:44
And We Hate St John,
And Most All We Hate Big Ron
And We'll Hang The Koppites One By One
On The Banks Of The Royal Blue Mersey (Stadium)
56 Posted 31/10/2023 at 16:23:07
I'd like something in reference to docks or the river but, in the grand scheme of things, as already stated, Man City (who win everything) play at The Etihad.
I just hope in this stadium we see regular Champions League football and actually win something while I'm still young enough to enjoy it!
57 Posted 31/10/2023 at 16:55:21
I have noticed in recent times that much of the reporting on TV when it relates to the city, seems to be viewed from a different perspective to what it used to be, prior to the construction of the stadium.
Perhaps, it's just a case of new taller buildings getting in the way of the traditional shots? Perhaps not…
58 Posted 31/10/2023 at 16:59:38
I can't wait until we become like Man City and start beating our self-superior gobshite neighbours on a regular basis
59 Posted 31/10/2023 at 17:10:17
Hopefully we'll make it a fortress regardless.
60 Posted 31/10/2023 at 17:19:31
That's just asking to be ridiculed by them and everyone else – and we'd deserve it too!!
When you say Liverpool, people will automatically think of them rather than the City itself, especially football fans. We want a name that means something to us, but it will be named after the sponsor unfortunately.
61 Posted 31/10/2023 at 17:19:57
This view will be taken over by the new Everton Stadium, and to keep the same theme, an apt name to keep any corporate name out of it, it should be named "The Blue Horizon Stadium".
But then, as supporters, as per usual, any suggestions good or bad will be ignored, and it will end up as the Triple 7 Stadium.
62 Posted 31/10/2023 at 17:21:15
Has a nice ring to it. 😉
63 Posted 31/10/2023 at 17:41:09
64 Posted 31/10/2023 at 17:54:57
Bramley-Moore Dock or the Everton Stadium does me.
The 5th grace on the banks of the Mersey.
65 Posted 31/10/2023 at 17:56:25
With our firepower, it'll probably be the Vanguard Arena UK.
66 Posted 31/10/2023 at 18:03:04
For example, The Etihad goes by the name of City Of Manchester Stadium, The Emirates is Arsenal Stadium etc
67 Posted 31/10/2023 at 18:03:45
But if I was a billionaire owner who didn't really have to worry about income etc, it would have been the Dixie Dean Stadium!
68 Posted 31/10/2023 at 18:15:17
69 Posted 31/10/2023 at 18:35:23
70 Posted 31/10/2023 at 18:45:31
Of course, we'll eventually end up with something like the Barcodes had under their business-minded "fan" owner, anyway. But dreams will stay until they are firmly shot down, after all! :)
71 Posted 31/10/2023 at 18:55:31
Would the English fans stay true if their once-English team went truly international and broke their ties to the English league system? Would we, if some Sheik Golden-Ass-Hairs came in to sweep us up just to compete with his local rivals in such a league?
72 Posted 31/10/2023 at 19:12:20
Now it is anybody's guess.
73 Posted 31/10/2023 at 19:49:50
Everton Stadium would leave us with the same identity problem as the club itself; a surprising number of international football followers (and some in the UK) do not know that we are based in Liverpool, let alone that we are the city's senior club.
Because London clubs do not carry the capital city's name, many think we are also based there.
The new stadium with its spectacular river setting will give us a hugely higher profile and the club must use either “Liverpool†or “Mersey†in its name.
74 Posted 31/10/2023 at 19:53:23
75 Posted 31/10/2023 at 20:02:11
Ian #73, as others have said, I think we should avoid the name of Liverpool, unfortunately. But Mordor have little claim to the Mersey, after all. And yet, the Mersey is very much what the city of Liverpool is associated with by most people both within, and outside the UK.
76 Posted 31/10/2023 at 20:29:58
Doesn't matter to them if it's the Saudi Aramco Stadium or the Goodison Supper Bar Stadium, if they are paying a £50M contract for it.
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1 Posted 13/10/2023 at 05:28:51