The Kenya-based betting outfit are set to be announced as the Blues's new shirt sponsors, replacing Thai beverage company Chang after more than a decade.
The Liverpool Echo report that head of football operations Dave Harrison and Dave Lewis, the club's head of security and stadium safety, flew to the African country this week to discuss a potential fixture with representatives from SportPesa's branch in that country, with the game most likely taking place at Tanzania Main National Stadium in Dar es Salaam.
Reader Comments (46)
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2 Posted 22/03/2017 at 16:15:07
3 Posted 22/03/2017 at 16:15:51
4 Posted 22/03/2017 at 16:18:52
5 Posted 22/03/2017 at 16:25:55
There is a general threat from terrorism. Attacks could be indiscriminate, including in places visited by foreigners. Be vigilant at all times, especially in crowded areas and public places like transport hubs, hotels, restaurants and bars, and during major gatherings like sporting or religious events. Previous terrorist attacks in the region have targeted places where football matches are being viewed. The Islamic terrorist group Al-Shabaab based in Somalia poses a threat across the East Africa region.
6 Posted 22/03/2017 at 16:32:53
7 Posted 22/03/2017 at 16:43:10
8 Posted 22/03/2017 at 18:03:59
9 Posted 22/03/2017 at 18:07:49
As for marketing, bearing in mind only about 6% of Tanzania's population have a telly, how are we going to "steal a march"??
10 Posted 22/03/2017 at 18:09:45
11 Posted 22/03/2017 at 18:53:29
What are the club thinking! Obviously money talks.
12 Posted 22/03/2017 at 19:06:35
Not signed the deal yet and it's a touch worrying that this company could demand we play games in certain places. If it's true obviously.
I know we visited the Far East to play but it was hardly much in support of the Chang deal.
13 Posted 22/03/2017 at 19:26:23
Having spend several weeks in the country, I can tell fellow blues that the Tanzanians love their football. Many will gather round TVs in local bars, and the "dala-dala" minibus taxis are often adorned with the badges of he "Sky Six" clubs. It would be nice to think that Everton's visit might spawn a spate of re-sprays of the dala dalas to our famous royal blue livery!
There would also be the chance for more intrepid fans to hop on a short flight to Zanzibar to the east and take in the delights of Stone Town. Watching the sun go down over the Indian Ocean is very memorable.
14 Posted 22/03/2017 at 19:30:30
15 Posted 22/03/2017 at 19:31:37
16 Posted 22/03/2017 at 20:20:01
17 Posted 22/03/2017 at 20:30:13
18 Posted 22/03/2017 at 20:30:40
19 Posted 22/03/2017 at 20:51:39
For any of the various bad asses in that regionm a Premier League squad (taken or compromised) would be one hell of a big prize for them to do with as they choose!
20 Posted 22/03/2017 at 20:59:29
21 Posted 22/03/2017 at 21:00:27
He should stick to advertising the tarts' cream he advertises along with his redneck pets.
22 Posted 22/03/2017 at 21:24:45
Also, it's not "a war zone"... I've taken my kids there, FFS.
23 Posted 22/03/2017 at 22:03:29
Agreed, it's not the most obvious place to play a friendly and the national team is not of a great standard. But, the people are warm and friendly. Give them a chance, guys they'd love to have access to what we take for granted.
24 Posted 22/03/2017 at 22:04:40
25 Posted 22/03/2017 at 22:11:11
26 Posted 22/03/2017 at 22:13:04
27 Posted 22/03/2017 at 22:41:31
"You've never had Hafnia? You haven't lived, lad", was a taunt once aimed at The Littlest Hobo in an episode of the TV show of the same name, and several times at Leon Osman by 'Hibbo' being snide during lunch-breaks.
28 Posted 22/03/2017 at 22:50:34
Based on what we think and know, and loads that we don't and will never know, let's hold and wait. Based on the acclaim and general good thumbs up the new ground proposal has received and is and as a major cynic, until the plans are shown, let's think that there is some nous in the leaders at the club. Tomorrow will be an interesting read on TW.
Fair enough, this country, is not a place I'd go now on pre-season, as a fan, but in the olde days, nowhere, was some where, but let's hope in line with the clubs ambitions, this is a venture with a plan.
The Skies won't be Grey For Ever!
29 Posted 22/03/2017 at 23:36:45
So my Spurs fan son (the disowned one) will see the Spurs for the second time in just over two years, both here on American soil. Meanwhile, my Everton fan son (my favorite child) and I will have to content ourselves with Everton youth teams playing in Texas, and fading, yellowing photos of the last time Everton was over here.
New ownership and coach and still the same old Everton. Why is every day with Everton like "Groundhog Day" except without Sonny and Cher to wake me up?
On a more sobering note, my thoughts go out to the families of those injured, and especially those killed, today by another senseless attack. Hug your own a little tighter and even be nice to those rooting for that other team over there.
30 Posted 22/03/2017 at 00:02:08
Posts about Tanzania being a "war zone" and a terror target today of all days.
As we have all been forcibly reminded, there is no truly safe place. We can choose to be cowed, or not.
On behalf of the TW Yanks, deepest condolences to all our UK friends.
31 Posted 23/03/2017 at 00:41:13
The following is a recent African press investigation into those involved in the SportPesa "enterprise". I use the word "enterprise" in the way a brothel-owner may describe themselves as "entrepreneurs", the local population being royally fucked and paying for it;
The multinational club of millionaires behind SportPesa
FRIDAY, JULY 29, 2016
A club of local and international investors spanning three continents is behind the mobile phone-based sports betting platform SportPesa, whose fame touched a new peak with Monday's signing of a 㾶 million (Sh1.321 billion) sponsorship deal with the English Premier League team Hull City.
In the club of deep-pocketed millionaires, whose ability to mint money has more than quadrupled with SportPesa's runaway success, are an ex-Kenya Airways pilot, a shrewd Nairobi businessman, a female veteran of the gambling industry, three Bulgarians and an American businessman.
Former chairman of the Kenya Airline Pilots Association (KAPA) Ronald Karauri, businessman Paul Wanderi Ndung'u and Asenath Wachera Maina, the brains behind the controversial â€˜Shinda Smart' lottery, are the principal owners of SportPesa, the Business Daily can reveal.
Three investors from Bulgaria â€” Guerassim Nikolov of the ill-fated Toto 6/49 lottery, Valentina Nikolaeva Mineva and Ivan Kalpakchiev â€” as well as American businessman Gene Grand are also in the list of top shareholders of Pevans East Africa, the entity behind SportPesa.
Two other Kenyans, Francis Waweru Kiarie and Robert Kenneth Wanyoike Macharia, also have minority stakes in the betting firm, according to regulatory filings at the registrar of companies. Mr Karauri currently serves as the chief executive officer of SportPesa.
Mr Nikolov's Toto 6/49 lottery closed shop in 2011 under the weight of debts having operated in the market for about two years.
SportPesa grabbed global attention this week when it became Kenya's first company to sponsor a football team in the UK's lucrative topflight premier league, and topped it up with a betting deal with Southampton FC â€” the club Harambee Stars captain Victor Wanyama played for until his transfer to Totenham Hotspurs last month.
The three-year deal will see SportPesa's name and logo on Hull City's shirts when the next season begins in August.
SportPesa's sponsorship deal with Hull adds to a string of funding it has doled out to other sports entities at home including Kenya Rugby Union (Sh607 million), Kenyan Premier League (Sh450 million), Gor Mahia (Sh325 million) and AFC Leopards (Sh225 million).
Arsenal Football Club in February signed a partnership deal with SportPesa seeking to grow its fan base in Kenya by offering locals exclusive bets and offerings such as merchandise and tickets.
Another notable player on Kenya's betting industry is former Citizen TV presenter Julie Gichuru, who is a director at Acumen Communications, the owner and operator of mCHEZA, a sports betting platform.
Kenya's mobile phone-based sports betting industry has experienced phenomenal growth in the past couple of years, aided by the ease of placing bets online or through SMS and paying via mobile money platforms such as M-Pesa and Airtel Money.
READ: Gambling firm Sportpesa inks deal with Airtel to grow users Th e re are now more than a dozen sports gambling platforms in Kenya, including Betway â€” the official sponsor of another English Premier League side, West Ham United â€” EliteBet, Betin, JustBet, Bet365, BetYetu, eazibet, Lucky2u, 256Bet, Royal Kenya Bets, and go-bet.
Kenya's gambling, gaming and lotteries sector is regulated by the Betting Control and Licensing Board. Both Mr Karauri and Mr Nikolov refused to comment on this story and declined to disclose how much money their company, SportPesa, makes from its runaway success in sports gambling.
SportPesa grosses a daily average of one million users placing bets averaging Sh100, besides the 300,000 gamblers who play the jackpot daily, said a source who cannot be named because she is not authorised to speak for the company.
Mr Karauri owns a six per cent stake in Pevans East Africa, the holding company, while Mr Nikolov has a 21 per cent shareholding.
The son of former Tigania MP Mathew Adams Karauri worked at Kenya Airways for more than a decade where he rose to the rank of captain. He left the troubled airline mid last year to try his hand in the world of betting.
Mr Ndung'u, who has a 17 per cent stake in SportPesa, is a major player at the Nairobi Securities Exchange, where he holds significant stakes in multiple firms.
The list of companies where he has shareholding includes KenGen (0.28 per cent), Kenya Re (2.3 million shares worth Sh45 million) and distressed retailer Uchumi where he holds 18.8 million shares currently valued at Sh57 million.
Besides the Nairobi bourse, the businessman recently expanded his interests in private equity, with the buyout of agriculture and hospitality equipment company G-North & Son from the Philip Ndegwa family.
Ms Wacera Maina, associated with the â€˜Shinda Smart Sh90 million in 90 days' betting craze of June 2010, owns 21 per cent of SportPesa through her firm Flint (EA). Gene Grand, an American businessman, has a 21 per cent interest in the multi-billion shilling betting company.
Ms Maina's company, Flint, was both the lottery licence holder and premium rate service provider for the short code 6969.
A subsequent lottery dubbed â€˜Shinda Smart 6969' ended up in court after Flint (EA) Ltd fell out with its partner, Interactive Gaming & Lotteries, on how to share the Sh139.1 million collected in two months before the government banned the raffle.
Documents filed in court showed that more than 2.1 million text messages charged Sh69 per SMS were sent to â€˜Shinda Smart 6969' â€” highlighting the lucrative nature of Kenya's lotto industry.
Interactive Gaming & Lotteries was entitled to Sh38.33 per SMS, Flint (EA) earned Sh2 per message as short code processor, while the remainder was shared between Safaricom and government taxes, the court ruled.
Businessmen Javed Iqbal Abdul Rahman, Adil Ali Bashir and Ahmed Talib Abubakar are the owners of Interactive Gaming & Lotteries.
SportPesa also acts as an agent for another lotto dubbed Pambazuka, which was unveiled last month.
Pambazuka national lottery is owned by Bradley Ltd, which was also entangled in the â€˜Shinda Smart 6969' court case.
32 Posted 23/03/2017 at 08:01:24
I have lived in Dar es Salaam for a few years and returned back to UK a few years ago, and what I will say is that I never met another Everton fan or saw a shirt whilst there. Unfortunately football for them never existed before the advent of the Premiere League there and so any footy fan has already been carved up between Man Utd, Chelsea, Arsenal and Liverpool. I lost count of the amount of times I tried to explain to numerous people of Everton's hearalded history, but just get blank stares and scoffed of their lack of Premier League titles.
What I will also say is that the mighty Brazil (2010) went to play their national team in the national stadium, and in their infinite greed, the Tanzanian FA outpriced the locals (which doesn't take much doing) and so the stadium was fractionally full â€” a full Brazilian team showed up and Tanzania is pretty footy mad. This was disgusting to see and ruined what was supposed to be a great atmosphere.
Everton could take advantage and make gains here if they have a say over pricing structure but I feel would be banging heads against brick wall for any tangible amount of converts. You have to win the Premier League to gain any foothold over there. So yes, gloryhunters!
I will also say that Tanzania is amazing, full of well stocked national parks, Zanzibar is just off the coast of Dar es Salaam and also obviously the Serengetti and Mount Kilimanjaro up north. If you were to go you would love it and the game would be played in an excellent stadium.
Of course there are dangerous parts, same as EVERY COUNTRY, EVERY CITY, in the world. As another poster said, the Home Office does go overboard and deems everywhere on high alert (which very sadly we all are these days).
33 Posted 23/03/2017 at 12:47:03
Your biggest worry is catching malaria so start taking anti-malaria meds well in advance before you travel. Usually a month.
Make sure you have yellow fever vaccinations and proof of the same or you might be refused entry into the country. Visit the Liverpool Tropical Travel place in case you need specific vaccinations. Take lots of money as vaccinations cost a fucking fortune!
34 Posted 23/03/2017 at 12:57:26
35 Posted 23/03/2017 at 13:09:34
Nobody's been disrespectful of the country or its inhabitants have they?
Some have been very positive in fact.
The country does undeniably have its problems, as do all, but where's the problem in voicing those concerns?
So what's the view of most Africans you've met regarding Everton and it's fanbase, then?
37 Posted 23/03/2017 at 13:43:19
We should be over in the USA in the summer not Africa. Is Keith Wyness back at Everton? Because this stinks.
38 Posted 23/03/2017 at 14:10:23
Brian (#36), I'd say that Fearon's "war zone" comment and your own at #9 were blatantly disrespectful, particularly since they're demonstrably untrue.
The Global Peace Index ranks Tanzania as the 106th most dangerous country in the world. That ranking is considerably better than those of China, Argentina, World Cup host Brazil... or the United States of America.
Would everybody here have been concerned for the team's safety if they had announced a friendly in Greece or Cyprus or the UAE? Or the Maracana? Or the Rose Bowl? No way, it wouldn't even have come up. Yet all those places are more dangerous than Tanzania.
But Tanzania is in Africa.
39 Posted 23/03/2017 at 15:03:56
I "made light" of it by comparing it to County Road on a Friday night, so who would be offended at that? People who live on County Road or Tanzanians? Do you even know where County Road is, or its connection to Everton?
Problem on here, and generally these days, is that there's too many over sensitive people like you who consider anything that can be construed as anything less than 100% PC as a disgraceful slur when most of the time it's just not.
Too may people ready to jump on the "look at me I'm so PC" bandwagon and also answer peoples questions for them like they know the lot.
I asked Tahir, you answered that on his behalf. You also decided "it" wouldn't have come up had the friendly been announced in the other places you mention. Who says it wouldn't? You!
What I, and Peter Fearon were expressing is our opinion (in my case, also the opinion of the UK foreign office) and I believe that freedom of speech allows us to do that.
Your "Wow, nice timing folks" comment shows your thinking. Did it not enter your head that most, if not all, of those comments were made before the people that made them knew about what happened in London?
There's always someone ready to jump in with the "political" angle when it suits them.
This is a football fansite, it's about Everton and Everton related stuff. Most ToffeeWebbers don't see it as a political sounding board and I hate the way some people try to make it that.
I would rather Everton didn't play a friendly in Tanzania. I would rather Everton played a friendly somewhere in Europe. There's less travelling, less difference in climate (depending where in Europe the game was to be played), there's more chance of Evertonians getting to see it, and it would probably be against a higher profile team.
Tanzania does NOT generally have the economic prosperity of the majority of its population for a friendly game played there to make any significant difference to our club financially.
You are right though about one thing Mike, Tanzania IS in Africa.
40 Posted 23/03/2017 at 17:09:37
Fact is you don't know one bit more about what parts of Tanzania are dangerous than I know about County Road. You've never been, I've never been. The difference is you keep going on about what you don't know.
Now, finances and travel and climate and competition and malaria are all valid points. Thing is, though, neither you nor Fearon nor Steve Woods talked about those issues. You just knee-jerked right to the danger of terrorism. Tell us again that you'd have brought up the same concern if the game had been in Shanghai or New York or Paris. Try to get even one reader here to buy that malarkey.
Finally, thanks for the primer on ToffeeWeb, but I've been here a lot longer than you have, and I know exactly what it is. Furthermore, these threads often morph into discussions of not only politics but food, music, books, showbiz, medicine, history, travel, gambling and marital (and non-marital) relations. If you don't like that, my heartfelt condolences. But hey, that's freedom of speech for ya.
41 Posted 24/03/2017 at 04:41:07
Having lived in the USA for the last 17 years, it has always amazed me that so few Premier League teams have tried to exploit the USA market.
If I were in charge of EFC, I would come to the USA every year not just playing in the 'International Associates World Leading Cup" or whatever they call these mickey mouse tournaments but playing 4 top MLS clubs.
But hey, I'm no marketing guy, what do I know
42 Posted 24/03/2017 at 04:44:02
44 Posted 24/03/2017 at 06:54:25
Dar is safe. I live in Johannesburg and like most big cities there are dangerous areas as there are in Dar. Use your brain and you are safe.
45 Posted 24/03/2017 at 08:12:15
46 Posted 24/03/2017 at 11:25:22
47 Posted 24/03/2017 at 12:08:35
Tanzania is a target for this terrorist group mainly because it is part of the African Union and its military trains Somalian troops to combat the threat in their home country.
Kenya was hit at the Westgate Mall (amongst other attacks) because it actively deploys troops in Somalia and to defend its border. So, Tanzania is a target (and has been so in bomb attacks) but thus far it has thankfully not suffered like its northern neighbour.
As stated previously anywhere is a target nowadays.
I am sure Everton will do their homework and make a reasoned decision.
Ben (#33) you need to get out more, mate David Chait on this site lives / lived there and I met about 6 other Blues (two of whom were Scots). Only ever saw one local in an Everton shirt he went passed me on a bike and I nearly crashed my vehicle.
48 Posted 24/03/2017 at 13:11:34
49 Posted 24/03/2017 at 14:34:17
I think that Everton exploring untapped markets can only be a good thing. Maybe Lukaku is worth a lot more to the club in breaking these areas than has been considered.
Perhaps we are also looking to use our award winning and ground breaking club in the community skills and set up schools etc in sub-Saharan Africa. This would also certainly put our club on the map there. I know Everton being pictured in Tanzania doing good work would certainly fly around the globe and enhance our good name.
I presume this trip would be early pre season and would be for fitness and team bonding and the actual quality of opponent would take more of a back seat. This would all add up to a massive win-win situation to me.
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