ESSG coalition develops fan involvement proposals

Friday, 10 December, 2021 88comments  |  Jump to last

A group calling itself ESSG and claiming to be a coalition of Everton fan groups on Twitter, says it has prepared a document about fan involvement following on from the government's Fan-Led Review of Football Governance.

On the back of the government's fan-led review of governance in the game, the ESSG said on Twitter that they have been working on a document for the past 6 months to present to the Blues' internal management and are due to meet with the club after having submitted their vision for what the future could look like with regard to fan engagement.

However, there is no evidence of who these fans are and where they get their mandate but they are said to be drawn from, among others, the EFC Fans Forum, EDSA (Everton Disabled Supporters Association) and Everton Heritage Society.

Their Twitter account was only established this month, has just one tweet to date and has no website but both they and the Liverpool Echo say that a meeting is scheduled with representatives from the club.

Quotes or other material sourced from Liverpool Echo

Reader Comments (88)

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Jay Wood

1 Posted 10/12/2021 at 12:03:25
The Echo report doesn't make clear who or what ESSG is. I presumed when I read the story it refers to the Everton Small Shareholders Group, but they are described as a 'coalition' of Everton supporters' groups.

Anybody any idea who and what makes up the ESSG?

If it is a group of small shareholders, then they possibly carry more gravitas than the loose alliance of the 27-27 movement.

Even if not, that they have also worked for 6 months compiling a paper linked to the government's fan-led review which they now intend to present to the club for the way forward in the hierarchy's interaction with fans, is also impressive.

That the club has agreed to meet with them shows that if approached in an acceptable manner the club will listen to the fans.

Like others, I am interested to know if this is part of the 27-27 movement, or are they independent of each other?

EDIT: just seen that while I was writing the Esk clarified who he believes ESSG is and that no, they are independent of the 27-27 movement.

Whoever they are, they currently have the jump on 27-27.

Danny O’Neill
2 Posted 10/12/2021 at 12:44:07
Very good point Jay (BRZ).

This needs to be coordinated and centralised.

What we don't need is multiple fronts and protest groups. It needs to be unified or it will get lost in the noise and ignored.

Otherwise, we're going down the route of Monty Python. The People's Front of Judea arguing with the Judean People's Front. As the Romans (owners / board) standby and watch them divide themselves on the approach.

That would be so Everton. As my younger, more pragmatic Evertonian brother would say, only Evertonians can argue with each other about the one thing we all agree on!!

Tony Hill
3 Posted 10/12/2021 at 13:00:42
Full credit to all those making the effort to engage with the club. It's very refreshing. I think we may be on the brink of something worthwhile for the club and fans; we must not get carried away, of course, but it's good to see.
Michael Kenrick
4 Posted 10/12/2021 at 13:23:02
I think it's a pity they aren't more open about who they are. And why haven't they made this document an open publication for the fans to read?

Paul the Esk says they may include the Fans Forum, but they already are recognized by and have regular contact with the club. If true, that probably explains why ESSG were able to secure a meeting.

I've mentioned before that the Fans Forum does have meeting minutes published on the Official Everton Website. Maybe I need to look back and see if this was ever discussed?

I also think it would be good if the Everton Shareholders Association were involved. They too have periodic meetings with the club, but have obviously lacked the power in the past to make any progress on changing the way the club is run.

Paul Smith
5 Posted 10/12/2021 at 13:31:03
If the club have agreed to meet them they must be in the payroll and offer little challenge to the status quo. Good PR though but I’m sceptical. Anything that appears on the Official website is akin to a Communist Party broadcast.
Frank Crewe
6 Posted 10/12/2021 at 13:36:57
You do realise that this "fan led review" was just more of Johnson's populist pandering? He's knows the peasants are easily distracted by football so he threw them a bone and he got his popularity fix for another day or two.
I don't see what more Moshiri could do. £500 million gone on players. Manager after manager sacked. Building a brand new ground. Yet apparently all the fans really want is to see the club win a cup. Talk about missing the bigger picture.
Michael Kenrick
7 Posted 10/12/2021 at 14:01:20
Here's what I gleaned from the Fan Forum Minutes

May 2021: the minutes say that the Fans Forum had hosted six workshops with key sections of the fanbase to discuss the Government's fan-led review". The findings would be presented to CEO Denise Barrett-Baxendale in June 2021.

June 2021: Presentation to Denise took place on Tuesday 22 June. "... will be followed by a release of information, to update fans on the findings of the workshops...

"Fan Engagement at board level had been discussed and welcomed Denise’s comments from the meeting on the importance of the roles fans can play as custodians of the club."

July 2021: "the Forum is continuing to work with stakeholders [Who?] to propose what effective fan representation looks like."

August 2021: There is something called the "Fan Engagement Team… covering the function of the supporter liaison officer."

"The Forum has met with 8 other supporter groups and associations to discuss the next stages of developing proposals to the Club on effective fan representation at the board level. The groups include the Shareholders Association, EDSA, the Supporters’ Club committee, FSA members, the Heritage Society and international Supporters’ Clubs."

September 2021: Minor mention of Fan-Led Review stuff.

October 2021: Nothing about Fan-Led Review.

Jay Wood

8 Posted 10/12/2021 at 14:11:07
Yeah, Michael.

All very ironic. Calls for greater transparency from the club and how they communicate to the fans, but the groups attempting to engage with the club are themselves opaque.

Who are they?
What authority do they have to presume to speak for the fan base?
What's the content of their proposals?
Do their proposals resonate with the concerns of the broader Everton family?

Following a meeting in June it was promised there would be a release of information about the discussions with fans.

What month are we in now? Anybody seen anything akin to that?

Kieran Kinsella
9 Posted 10/12/2021 at 14:13:38

I’ve noticed two things on the minutes about the existing fans forum. Firstly they meet with people from the club I’ve never heard of so not the powers that be. Secondly their discussions seem to be limited to things like BMD updates and nothing about football etc. In other words it seems like a meaningless show forum with no real benefit

Michael Kenrick
10 Posted 10/12/2021 at 14:20:39
Not even clear what ESSG stands for?



Will Mabon
11 Posted 10/12/2021 at 14:21:45
"The Forum has met with 8 other supporter groups and associations to discuss the next stages of developing proposals to the Club on effective fan representation at the board level. The groups include the Shareholders Association, EDSA, the Supporters’ Club committee, FSA members, the Heritage Society and international Supporters’ Clubs."

...but remained essentially anonymous to major supporter websites & online presence. And no-one here appears to've heard of it after six months of activity? Nor the workshops.

I guess there's zero crossover between TW and the Fans Forum, or other "Stakeholders". Strange.

Will Mabon
12 Posted 10/12/2021 at 14:25:35


Michael Kenrick
13 Posted 10/12/2021 at 14:27:12
Jay, I think the "Who are they?" question may be answered in that August item:

"The groups include the Shareholders Association, EDSA, the Supporters’ Club committee, FSA members, the Heritage Society and international Supporters’ Clubs."

I think this fits with what Paul the Esk was saying. But I agree, I can't recall anything resembling that release of information about the discussions with fans... I was hoping you'd have the answer!

Jerome Shields
14 Posted 10/12/2021 at 14:27:29
I suspect this is the lose coalition that Paul the Esk has mentioned. It has taken advantage of the Fan-Led Review recommendations, which some involved may have been party too. This current initiative has prevented the club from highjacking the recommendation of a Fan Forum and managed to arrange initial engagement.

Paul the Esk said that the objectives are purposely not clear. This is the case because it is the start of negotiations, ultimately to force Moshiri's proper engagement in the running of the club and communications, which Paul the Esk has stated.

The informal structure is necessary to counter Moshiri'x informal way of engagement in running the club and communications. It means that individual fans can put forward their opinions of agreement or disagreement by whatever forum they choose. The trends of these opinions can be forumlated into coherent objectives by the coalition representatives. Who I suspect will be capable of doing so.

The advantage of the informality is that Moshiri can be engaged and forced to the table through his own informal channels. It also means that the current club structure and those wheeled out, have a difficulty in engagement, by the fact that Moshiri initially will not be present. The coalition can ask also for engagement in the strategic review.

Such a coalition can develop the focus and consciousness of the fanbase. Everton's fanbase is particularly suited to this initiative, with it's values of strong community, built on families, traditions and long-suffering loyal fans.

This Fan Forum will not be within the structure of the club or use the existing Fan Forum.

George Cumiskey
15 Posted 10/12/2021 at 14:34:05
Will Mabon, I think you're the nearest to the real meaning of the group.
Jerome Shields
16 Posted 10/12/2021 at 14:41:53
Will #11

That will develop. Through Paul the Esk, we have been informed of discussions and objectives. Whilst ToffeeWeb has kept us informed of developments and allowed discussion. The intial presentation by the Coalition is a reflection of the objectives of the Fan-Led Review.

Pete Jeffries
17 Posted 10/12/2021 at 15:29:48
I am, like many of you, always sceptical of these groups and who they represent.

Businesses and companies at this level operate like power regimes. The top people, or in this case, the great dictator owner Moshiri, will be untouchable, shielded by an army of lower minions whose job it is to deflect criticism and pacify the prols.

Like it or not, the lifelong supporters can never get the changes they clamour whilst the temporary custodians of the cClub potter about.

Man Utd fans showed the way but that revolution fizzled out.

Brian Wilkinson
18 Posted 10/12/2021 at 15:34:47
How about:

Gbamin, maybe not...

I think we have worked out the Everton Supporters Group, but missing what the other S stands for.

Jay Wood

19 Posted 10/12/2021 at 15:39:10
'I suspect this is the lose Coalition that Paul the Esk has mentioned.'

Wrong, Jerome.

The Esk has already clarified that ESSG has nothing to do with the 27 for 27.

Michael, I've done some digging into the groups mentioned. Some are familiar. Some are not.

EFC Shareholders Association (Dr David France as Life President. This link shows a simple mission statement by them).

EDSA is the club's official Everton Disabled Supporters Association with membership available via the official club site here:


The Everton Supporters Clubs Committee is again an initiative overseen by the club, with branches UK wide. Biogs of different branches listed on the official club site here:

Everton Supporters Clubs Committee

I have to presume that FSA members refers to the Everton Fans Forum, another body of fans officially associated to the club. Their mission statement reads:

'To provide an open, honest, transparent and independent dialogue with the Club and its supporters on all Club issues and supporters' match day experience.'

The Everton Fans Forum has an entire section dedicated to it on the club's official site. It is limited to 15 members, total.

Official Everton Fans Forum

Maybe it's listed as FSA because recently they became members of the FA's Football Supporters Association.

Everton Fans Forum Joins FSA

The admirable Everton Heritage Society also has Dr France as its founder and Life President and again is closely intertwined with the club. It holds monthly meetings at the EFC Director's Boardroom in the Royal Liver Building, having previously held such meetings at Goodison.

This link shows its members' websites. There is a very dubious one, right at the top of the list!

Everton Heritage Society

The Everton International Supporters Clubs can also be found on the official club site, with the committee being the same one as the Everton Supporters Clubs Committee already mentioned.

A directory lists a considerable number of clubs worldwide here:

Everton International Supporters Clubs

Not denigrating any of them or their members, but there is clearly an existing and very close association to the club with all of them, so in that case, not truly independent.

Will Mabon
20 Posted 10/12/2021 at 15:39:49

The involvement of Paul the Esk is the best part. Hopefully the whole process doesn't become too unwieldy and mired. Let's see.

Nick Page
21 Posted 10/12/2021 at 15:48:12
More chance of finding rocking horse excrement scattered over one's lawn than getting a sit down with Boys Pen Bill and his minions. Wouldn't go near that again after the Blue Union showed him up being the clueless limelight-hugging chancer that he is.

Despite the front that the club puts on, ie, the awful moniker that is "The People's Club" and EitC, they actually care little for the fans' actual point of view – especially those that would involve some sort of change, thinking most of them are just mindless plebs happy to clap along to all the sentimental jingles belted out over the PA system.

We may have lost a director this week but real change is as far away as ever. The show goes on.

Michael Kenrick
22 Posted 10/12/2021 at 15:50:42
Thanks for expanding on all that, Jay... The FSA one had me stumped.

There's a common thread emerging here... they are actually all club-sanctioned entities with existing relationships and access pathways enabling dialogue with the club already.

And the ESSG document seems to have been developed by or through the Fans Forum, explaining exactly why it has not been published to the uncontrollable internet rabble. Seemed odd that they would suddenly appear on Twitter and get a nice story published in the Echo.

Jerome Shields
23 Posted 10/12/2021 at 16:04:49
Jay #19

So it must be a development from the Fan Led Review then. They would need to take on the objectives of 27 for 27 as outlined by Paul the Esk if they are to progress; otherwise, they will be just be absorbed into the Everton unproductive structure.

Tony Hill
24 Posted 10/12/2021 at 16:06:54
I would have thought it doubtful that groups entirely unassociated with the club would get a more favourable hearing, if they got any hearing at all.
Michael Kenrick
25 Posted 10/12/2021 at 16:09:10
One thing I noted while reading through the Fans Forum Meeting Minutes, the name of one of the new Forum members voted in this summer looked familiar... Barry Williams.

Looking back, he was a regular poster on ToffeeWeb. That was until he entered the hallowed sanctuary of the Fans Forum... His last post on here was at the end of June 2021.

Hope you're still reading at least, Barry. Maybe you could ask the club's permission to be the direct conduit for inside information from the Fans Forum especially for those Everton fans on ToffeeWeb?

That's probably not gonna work, is it?

Tony Abrahams
26 Posted 10/12/2021 at 16:09:52
Last paragraph of Jay W’s, post@19, is how I think a lot of people will view this.
Kieran Kinsella
27 Posted 10/12/2021 at 16:11:27

He probably had to cut ties with ToffeeWeb and other Suppressive Persons as is the norm when you join similar entities to EFC such as Scientology for example.

Jay Wood

28 Posted 10/12/2021 at 16:12:09
I think that could very much be the case, Tony @ 24.

That's why, IMO, the 27 for 27 movement has to be slicker and more structured than it currently is, with a far broader appeal than it has acheived to date, to even have a sniff of a chance of being heard at club level.

Derek Knox
29 Posted 10/12/2021 at 16:13:19
ESSG? If there was a 'U' in it there too, it would appropriately be an anagram of GUESS!

Not too keen as others have mooted, are they (whoever they are) going to represent, or forward, all Evertonian's concerns or just a selected few?

Even as Michael K says, if they are serious, they would surely have contacted other Fan Groups and Forums to introduce themselves and invite any serious suggestions, that they perhaps had not thought about. Smells fishy to me.

Tony Abrahams
30 Posted 10/12/2021 at 16:15:07
Agree Jay, it's why I said that the constructive criticism that you gave on that 27 years thread last night was a great post, mate!
Jerome Shields
31 Posted 10/12/2021 at 16:17:37
Tony #24

You unfortunately could be right. This could be an attempt by the Club to highjack the Fan-Led Review recommendations and counter 27 for 27 as outIined by Paul the Esk.

Bill has been quick of the mark.

Tony Hill
32 Posted 10/12/2021 at 16:18:19
Yes, agreed, Jay @28, they may be the best hope.
Michael Kenrick
33 Posted 10/12/2021 at 16:18:32

It's obvious now. It's the 'coalition' of:


Kieran Kinsella
34 Posted 10/12/2021 at 16:18:56
Derek Knox

I think it's funny the club have suddenly sanctioned meeting these folks as the 27 for 27 group has gained traction. I guess Paul The Esk is the Lach Walesa of Evertonians and his group Solidarity.

These fellows maybe the Polish communist party's official workers delegation. Better known as the Happy Clappers who get excited when Bill pops up onscreen at Goodison.

Jerome Shields
35 Posted 10/12/2021 at 16:27:20
I will be supporting 27 for 27. This ESSG is a whitewash.

What a bloody crowd to have running a football club.

Will Mabon
36 Posted 10/12/2021 at 16:32:25
Tony Abrahams
37 Posted 10/12/2021 at 16:37:07
It might just be coincidence Kieran, but it's why I was saying that I believe that the first objective of the 27 for 27 campaign, is to try and unite the whole fan-base, or as near as they can get to such a target.

Paul the Esk said they've got people with experience, inside this campaign. But when I saw that word “experience” I instinctively thought of our chairman, who has survived for a very long time because he knows how to play many Evertonians, imo?

Brent Stephens
38 Posted 10/12/2021 at 16:39:26
Michael #25,

I wonder if the Barry Williams who got onto the Everton Fans Forum is the ex-GB hammer thrower (a Birkenhead guy and a blue as I remember it). I knew him at Uni - don't argue with him, he's a big lad.

Kieran Kinsella
39 Posted 10/12/2021 at 16:44:01

Let's hope he drops the hammer on the board.

Danny O’Neill
40 Posted 10/12/2021 at 16:47:57
If we are going to challenge the club and influence the owner, we need to do it as genuine supporters.

Not as part of something sanctioned by the board in self-preservation mode.

Those supporters who spend hard earned money travelling up and down the country to watch and support the team no matter what must have a genuine voice. Both those who travel away, or like me, fork out to attend home games with time and cost.

I'm no rent a mob protester. The likes you see in London regardless of whatever the latest outrage is. But I am a passionate Evertonian. Passion not understood by my wife or close friends, but engrained into me from a very young age.

27 for 27 for me. It has to be the supporters' voice. Not a token effort by the club to be seen to be doing something and "listening". But then doing nothing.

Wake up and realise who you are Everton.

Nick Page
41 Posted 10/12/2021 at 16:51:20
Michael, any good “regime” worth its salt knows how to coerce (or otherwise) those with whom they choose to engage rather than actively seeking to debate any points of dissension, especially on a public forum.

Free speech, regarding those occupying the corridors of power at Castle Goodison, is merely an inconvenience best overlooked.

They know exactly what they're doing and, once you're compromised, it's nodding donkey duties all day long.

What it really highlights is weak management.

Brent Stephens
42 Posted 10/12/2021 at 16:55:54
Kieran, maybe a case of "Barry get the hammer, there's a fly on Bill's head", to misquote various artists.
Dale Self
43 Posted 10/12/2021 at 17:10:36
Nice heavy lifting, Jay W! I think we are all better informed for that and thanks to Michael as always for setting the table.

This does look like a put on and perhaps a simple statement of who is with 27-27 and other groups specifying what improvements are demanded could pressure them to at least say something substantive. That is when it will get obvious that they're (in my opinion) part of the problem if they are not themselves willing to discuss the obvious and sensible improvements laid out in the statement.

They've reacted so far, so a little artistic work on the presentation of the other group could make a difference. At that point, you may get a tap on the shoulder.

Overall though, nice work and keep it going. What has happened so far is a turn so it is somewhat about momentum at this point. Their little chat party won't stem the momentum of discord around the club, it is a delay tactic while they assess the situation.

Jerome Shields
44 Posted 10/12/2021 at 17:11:18

Need to bypass the existing Everton Structure and target Moshiri using his informal way of doing things. This ESSG coalition is an attempt to block any formal approaches.

ESSG has probably already formulated its proposals with the club, which will be granted according to the club's terms and accepted using office space at the Liver building.

Tony Abrahams
45 Posted 10/12/2021 at 17:15:02
Definitely, Jerome, the 27 for 27 campaigners have got to stay ahead of the game!
Barry Rathbone
46 Posted 10/12/2021 at 17:47:40
If people are expecting anything akin to the more robust opinions on here and other forums, they need to wise up. These meetings are for chronically afflicted "schmooze syndrome" sufferers.

If a video was posted of the event craven smiling, glad-handing and discussion about the cake would be front and centre.

Brian Wilkinson
47 Posted 10/12/2021 at 18:00:21
I know quite a few on here follow Everton home and away, some of us have in the past wore the same tshirt, but as years plod on, getting to games especially the away games are harder to come by.

Another job for the boys has been handed out to David Harrison, to fill Brands void.

Me personally, I would have given it to one of our loyal supporters, after all, being an Evertonian is good enough to keep you on as Chairman.

I am not sure what this new fan set up will achieve, we have already seen our club refuse to answer awkward questions at previous agm, now we have a very convenient online agm where questions will just put pre selected, with the ones making certain people hilighted, while the others will be put to one side.

Good luck to these that are trying to start up a fans meeting, I really hope it works, but have a feeling selected agenda, will be given the nod, quite conveniently as the 27 for 27 was gaining momentum.

Like someone else pointed out on here, Bill dodged a bullet on Monday, and has more chance of survirving Chairmanship, than a cockroach in a nuclear blast.

I know some will say another Kenwright bashing so why not have a poll Kenwright to stay or go, respect those who have different answers.

If a poll cannot be put up by the Ed’s, I will start the ball rolling with go.

Mike Hayes
48 Posted 10/12/2021 at 18:04:58
Smells of Billy Bullshit to me - a snide like that would put something like this together to deflect all the shit hitting him which he fully deserves after his destruction of the club he supposedly loves - that’s KOPITE behaviour in my book😡
Mike Hayes
49 Posted 10/12/2021 at 18:14:38
Brian Wilkinson - get shut of the cockroach ASAP
Derek Knox
50 Posted 10/12/2021 at 18:16:56
Brent @ 42, "Kieran, maybe a case of "Barry get the hammer, there's a fly on Bill's head", to misquote various artists ".

Make sure it's a fucking Big Sledge Hammer, those flies can be crafty buggers and just fly off, wouldn't want to miss it!

Billy Bradshaw
52 Posted 10/12/2021 at 18:20:26
Brent Stephens
53 Posted 10/12/2021 at 18:22:53
Derek, that was a great retro of old Liverpool scenes you posted. Loved the way each part went back in time, step by step.
Danny O’Neill
54 Posted 10/12/2021 at 18:35:22
The sad thing is that once we win in south east London on Sunday, the short term in me will be happy. Come on Everton.
Jay Wood

55 Posted 10/12/2021 at 18:38:43
There is one thing that Farhad Moshiri and the club can not be bashed on: the BMD Project.

The concept. The canvassing. The construction.

Personally, I am memserised by the progress videos they post, with thorough yet clear description of what is being done.

The engineering and scale involved is fascinating, as the latest video again shows.

Water Displaced in BMD

Danny O’Neill
56 Posted 10/12/2021 at 18:46:08
We do have to take that into account Jay (BRZ).

There is a longer term strategy in place that will see us proudly sat on the banks of the Royal Blue Mersey with an iconic stadium in our north Liverpool heartland, for those who that is important for. With our HQ in the Royal Liver Building looking on. Our time is coming again.

I'm a south Liverpool lad, so would have taken Speke!

It's just the short term that is a concern. But we'll get there.

I've always been a long-term, strategic thinker, so I'm in for the ride.

Mike Gaynes
57 Posted 10/12/2021 at 19:13:08
Danny #57, I'd say you're half right. There is clearly a comprehensive, detailed long-term plan... for the stadium and the club. It's pretty obvious there's no such plan for the team on the pitch. That's being ad-libbed.

Kieran #27, I've been trying to come up with a School of Scientology joke off your post but I've failed utterly. Want to take a run at it?

Colin Glassar
58 Posted 10/12/2021 at 19:24:54
Smokes and mirrors! Remember, Billy bullshitter is a theatre impresario, he deals in fantasy and magic. This ESSG is him, Dame Edna and a couple of his mates who’ll sit around a table, munching on sausage rolls and wagon wheels, shooting the breeze.

In fact, ESSG is really Billy’s shopping list:


Derek Knox
59 Posted 10/12/2021 at 19:29:46
Brent @ 53,

I totally agree about the 'then and now' compilation, but can't take any credit for it, as it was Tony Abrahams who sent it to me, so I thought I should share it. I love all the History aspect myself.

When you think of the 'Age' and the conditions, the Craftmanship on a lot of the Buildings has not only stood the test of time but is a marvellous testament to their skills.

Derek Knox
60 Posted 10/12/2021 at 19:33:10
Colin G, here's me thinking that The Bill Kenwright Fan Club only had one member (himself) but it could be expanding, counter-measures have to be deployed before this gets out of hand. :-)
Bobby Mallon
61 Posted 10/12/2021 at 20:18:58
Rafa @halftime v Arsenal 😂😂😂
Kieran Byrne
62 Posted 10/12/2021 at 20:21:09
As far as hammers go, I’d go for the fab 4rs one Maxwells silver hammer, job done!
The pressure has to be kept up on Kenwright it has to be strategic & as cunning as he is, he’s got the media in his back pocket. An example, in the echos recent survey about who’s to blame for the waste of money spent they skewered Brands & put up who else was to blame not a mention of our chairman who’s supposedly running the day to day operations,
Tom Harvey
63 Posted 10/12/2021 at 21:59:20
To use a tactic often used by the gambling industry and casino management in particular, is this mystery ESSG group a house shill?

My one and only hard working brain cell has its firewall up and on hight alert for this particular gesture of altruism and goodwill by the club towards a group that's communicating from the shadows.

Chris Hockenhull
64 Posted 10/12/2021 at 22:09:47
Well, good on these people. Who can argue with it??? People Power is a massive underestimated thing. Look at the RS doing it to the previous Yanks.

And then, on these pages, we got an answer to why don't we do that… it was the usual: “It's Not The Everton Way”… Yeah… That's why they are they are there… and we are … not!

I support these people.

Peter Neilson
65 Posted 10/12/2021 at 22:18:12
So, in summary, ESSG will provide input into fabric for the curtains in the Liver Building, the decor of the cheese room at Bramley-Moore Dock, and help select which tune from Blood Brothers we run out to. Sorted.
Tony Hill
66 Posted 10/12/2021 at 22:36:33
Mike @57, I think Benitez is working such a plan. I don't agree that he's ad-libbing, he's doing what he can with what he's got: pragmatism. And then we'll move from there.

This man is cleaning out the stables. He's going to turn us into a hard, difficult side with the odd surprise up our sleeve and maybe something more again, sooner than we expect.

Moyes, but with trophies, and then he'll leave it to the next man. Hold tight.

Jay Wood

67 Posted 11/12/2021 at 00:26:54
Aha! The Mystery of the ESSG acronym officially solved by the club site.

Everton to Meet ESSG

Everton Stakeholder Steering Group.

James Flynn
68 Posted 11/12/2021 at 00:42:31
"Club officials will meet with representatives of the Everton Stakeholder Steering Group (ESSG) next week to discuss the formation of a Fan Advisory Board and meaningful fan representation on strategic matters at Board level.

The meeting follows consultation carried out by the ESSG – which represents more than 3,000 supporters – informed by the findings of a fan survey about the future of football completed by more than 10,000 fans.

The ESSG is made up of representatives from various Everton fan and Stakeholder associations...

Michael Kenrick
69 Posted 11/12/2021 at 10:40:19
So, all now finally becomes clear.

The messaging is so atrociously poor. Why put something out there with no context, no background, no explanation? Yes, those in the know don't need to be told who the stakeholders are… Such a presumptuous lack of transparency and honesty drives me batshit crazy with this club of 'ours'.

And speaking personally as a member of the Shareholders Association and one of more than 10,000 who completed the online survey, I should be able to feel that I am one of the 'stakeholders' whose views have been integrated into 'the document'… But I don't.

I found the online survey formulaic comprising multiple-choice lists, restrictive in terms of its scope, and deviod of anything addressing the real issues of concern, yet it apparently forms the basis for this document. Although, if it took 6 months to prepare, then perhaps it is based on a little more than simply processing and analysing the thousands of survey responses. Given its importance, I regret now not doing more at the time to document the questions on here and record my answers.

The annoying thing about doing an online survey like that is you don't know what questions are coming, and they only cover a limited range of issues. I think it may have had a 'Back' button that allowed you to review your answers, and a couple of places to write out your own input, but there's only so much back and forth you want to do.

Surely at least the 3,000 'stakeholders' should be provided with a copy of this 'document' prepared on their behalf?

Stephen Vincent
70 Posted 11/12/2021 at 11:00:48
Define stakeholder.

Season ticket holder of 53 years and official member. No one has bothered to ask me.

Eddie Dunn
71 Posted 11/12/2021 at 11:08:59
Bobby, thanks for that link, fucking brilliant. I read it was Sitton's first and last managerial appointment!
Michael Kenrick
72 Posted 11/12/2021 at 11:09:27
Stephen, good question.

I imagine the stakeholders are the 8 umbrella fans groups sanctioned by the club to be part of this ESSG enterprise. By extension, the fans represented in each group are likely seen by the club to be 'stakeholders'.

The point you raise is a very important one: being a season ticket holder, and no doubt holding "Official Membership" of Everton Football Club, which of these stakeholder groups does that put you in?

The answer seems to be, unless you are a shareholder, or disabled, or a member of a recognized regional Supporters Club, or the Heritage Society, then you are not represented.

Jay Wood

73 Posted 11/12/2021 at 11:23:00
I too feel a sense of disquiet over this, Michael.

When this story first broke in the Echo (on the Esk thread), as I wrote in my post @ 1 here I was initially impressed, thinking such a collection of diverse supporters groups had more gravitas than the fledgling 27-27 movement.

Only, as this was the first time I had heard of ESSG, it nagged at me and I did the digging I did on each group mentioned.

Quite clearly each one of them already has an existing relationship with the club. In some cases an extremely close one. They represent for the club hierarchy an 'acceptable' face of the fan base.

A movement such as the 27-27 group are outside that cosy club and can be considered rowdier, less controllable, potentially damaging and embarrassing.

The more I think of it the more it appears that the Echo story is based on a club Press Release that the Red Rag has run with, possibly verbatim.

Now for me, a journalist needs to be inquisitive. Not accept things at face value. Ask difficult questions.

I was not alone in having a furrowed brow on this thread, asking how and what is ESSG exactly.

Where was (is) the Echo's investigative journalism into this?

Given the rumblings of what 27-27 is striving to achieve, this 'initiative' reads a bit too pat by the club. A pre-emptive strike, if you like, to defuse the 27-27 before it can get some serious traction and start asking difficult questions of the EFC management.

Jay Wood

74 Posted 11/12/2021 at 11:29:20
One more thing.

In no way do I wish to be seen as denigrating the individual groups associated with ESSG, or anyone associated with them.

However, as Michael has already pointed out, as a shareholder he could/should be considered a 'stakeholder'. By default he is being considered as someone who endorses ESSG, when he clearly doesn't.

The same might be the case with any number of members subscribed to the different groups.

A liberty is being taken here that may well not be appreciated by some of ESSG's own group members.

Stephen Vincent
75 Posted 11/12/2021 at 11:37:51
So I don't own a share, I'm not disabled, I live in Liverpool and I don't belong to the Heritage Society.

Surely that demographic is the vast majority of the season ticket holders. Therefore Everton are effectively disenfranchising the majority of the match going Blues.

Dave Lynch
76 Posted 11/12/2021 at 12:01:08
More rank closing by the club.
Nick Page
77 Posted 11/12/2021 at 12:58:30
Correct, Dave. There are many within the corridors of power at Castle Kenwright, that are not overseen by or accountable to the owner but rather the CEO/Board.

These people lead very comfortable lifestyles and do not want to disrupt the status quo, change their position, or leave so the easiest thing to do is drive through some form of bogus fan engagement, which is entirely non-representative and likely hand-picked.

One must remember to pay tribute – to create an illusion of change and hope to appease the media from printing further disruptive stories that would garner the attention of the owner. They've been doing this for years and know exactly how to play it.

Like I've said a million times, nothing will change until Kenwright, Barrett-Baxendale and all their other charges are disbanded from EFC once and for all.

Paul [The Esk]
78 Posted 12/12/2021 at 08:18:49
I have only just come across this thread.

Just to clarify, I have had no involvement or interaction with the ESSG. I'm not a member of the shareholder association or any of the other groupings. It seems that no provision for independent supporters was considered.

Odd given the focus on governance. Full details will be released on Monday 13th December.

Graham Mockford
79 Posted 12/12/2021 at 09:04:26
Anybody getting this vibe?


Derek Taylor
80 Posted 12/12/2021 at 10:55:29
It seems to me that 'Board Out' is really 'Kenwright Out' for Everton FC would probably fold if the Moshiri clan were to walk away at this time.

With Usmanov's relatives relieved of their responsibilities recently, all that remains of the 'non-executive' directors is Old Bill, himself. The others – particularly the thrice named Chief Executive – are paid employees, as was Brands before he suffered for his disagreement on football principles with Rafa.

The problem facing Everton is that, whilst it would have been normal a few months ago for a representative of chief backers, Usmanov and Moshiri, to serve as directors, the amended 'sports governance code' is obsessed with 'independence', particularly in respect of backers and sponsors.

'Board Out' is a daft call – gawd help us, were it to be acted upon!

Jay Wood

81 Posted 12/12/2021 at 11:01:23
You don't always need to be a 'known' journalist - or even a journalist - on a recognized newspaper to pen a good article.

A bloke called Ed Capstick, who is on Twitter, has written a very entertaining and pertinent article on Football 365, relevant to the state of things at Everton and the various fans movements.

Worth a read.

Everton: The Most Confusingly Chaotic Club in the Land

Nick Page
82 Posted 12/12/2021 at 12:28:47
Brilliant article, thanks Jay. Michael should add it to the site.
On the article itself, this confusion is exactly what Kenwright & Co have done, deliberately, to deflect attention and blame from himself and his cohorts. That most people can’t be arsed to do some digging and scratch beneath the surface plays into his hands. Because all you have to do is simply look to see what he has created. The despicable parasite.
Tony Hill
83 Posted 12/12/2021 at 14:53:13
Agreed, very good article thanks, Jay. Institutional confusion allows the survival of those who have damaged the club.

I harbour hopes that recent events mark a watershed and that Moshiri will back Benitez to clear a path for us. I understand why others disagree.

The problems pervade the club but the solution can always be initiated on the pitch.

Ralph Basnett
84 Posted 12/12/2021 at 21:41:09
What are they going to ask:

Why are we shit? We know the answer.

Why are we not buying? We know the answer.

Are we buying in January? We know the answer.

Why Rondon? We don't know the answer.

We do not need meeting, we need action. Maybe block car parks and entrances before the next home game that's televised, the club are embarrassing us enough lets embarrass them on national TV then we can dictate when to move into the stadium after a point is made.

Barry Hesketh
85 Posted 14/12/2021 at 14:24:31
The Echo has given a meeting which was held yesterday with Everton FC and supporters groups, a big headline, but my reading of the situation, is that talks will continue in the future about whether fan representation will be allowed on the board of directors at Everton FC.

Fans on Board?

Michael Kenrick
86 Posted 14/12/2021 at 15:16:06
Thanks for that, Barry.

The article says the ESSG document has been released but I'm not finding it anywhere. However, I see the 4-page Executive Summary is on their Twatter feed.


Tony Abrahams
87 Posted 14/12/2021 at 16:40:42
They’ve met Denise, who hasn’t gone yet, and it looks like some of us might have been a bit harsh on them, because they’ve actually asked that they get a seat on the board, and are also able to attend every directors meeting.

I’d still like to see some real independent fans, in this group, but maybe they might be better than we thought?

Bill Gall
88 Posted 14/12/2021 at 17:10:53
Tony #87
I am not sure what you mean by real independent fans. If you mean just fans who go to the game then I can assure you that the chairman of the Everton Shareholders as well as being a season ticket holder for years, very really misses a home or away game including European games. He is as blue as any fan who supports Everton and has been for years.
Michael Kenrick
89 Posted 14/12/2021 at 17:15:18
I don't want to get into this grading Evertonians nonsense, Tony. My beef was the lack of transparency when the initial story was released. We now have more information about who they are – I mean it was simply ridiculous that we were having to guess and come up with inspired alternatives as to what exactly ESSG stood for and who they were.

Others do have a beef about how representative of the fans any fan representative(s) can be. There's no escaping a division of the fanbase into those supporters groups that are sanctioned by the club as forming acceptable 'stakeholders' representative of their groups' fans (~3,000 in number) and those who are less so (~300,000 and counting), a decent proportion of whom frequent online forums such as this.

But the objectives appear to be worthy... although I'd like to see the full document, not just the Executive Summary, but have been thwarted so far in my efforts to see it.

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