Column & Opinion Articles
Contributions from our editorial team and featured columnists.
As Everton have found out under Farhad Moshiri, just being better resourced financially does not necessarily lead to better outcomes. Are fans right to be frustrated that we’ve not made the progress we ought to have after five years under his stewardship?
The short, medium and long term future of Everton Football Club will be much clearer on and off the pitch in the coming weeks.
Paul argues that last night’s AGM wasn't an objective analysis of how the club is performing and the presentations didn't offer much in terms of future strategy
The significance of Everton's Annual General Meeting and why it can’t be an opportunity lost.
A look at the challenge Marcel Brands faced when he arrived at Everton, what he's done to resolve it and the big issues ahead in the summer
What factors influence cash flow, how do clubs deal with negative cash flow and what is the situation at Everton under Farhad Moshiri, particularly in view of the mooted issue of new shares?
An assessment of Everton's accounts for 2019-20
"Corporate culture eats strategy for breakfast". A look at the governance and cultural changes required at Everton for NSNO to ever become a reality once more:
A look at a possible solution to the massive imbalances that exist in the professional football game in England and a simple solution
Despite the initiative being rightly canned, the issue of international broadcast rights will be back. It is almost certain that the largest clubs will want to see an element of selling exclusive rights off their own platforms in this next round and those with the greatest numbers of overseas supporters are going to be the initial winners.
The proposals have exposed the these two clubs' seek to secure their current economic advantage and protect their future revenues.
Analysing the business done across the Premier League and a nod to the turn-around in the overall levels of the squad at EFC with such relatively small increase in costs
A look at the impact of virtually no crowds in the Premier League this season, the impact Covid-19 is having on broadcasting revenues and the volume of transfer business
An over-sized, over-priced, mostly under-achieving squad, financial constraints, and the impact of the Covid-19 crisis pose significant challenges to Everton this summer. Where is the money coming from for new signings?
What should Everton’s brand and brand values be?
A detailed look at the financial implications behind the transfer options open to us, how it's financed and what it means for Everton
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